Job Description

Zycus is looking for a Content Marketing Manager. We are a leader in cognitive procurement and are looking for an experienced- Content Marketing Manager- as part of our endeavor to drive the next phase of growth. The role entails running scaled content marketing programs, generation of thought leadership assets, and liaising with cross functional teams (including product marketing, GTM, and other teams) to ensure effective distribution of content marketing assets and drive desired marketing outcomes.

The ideal candidate will have experience in enterprise software/SaaS content marketing with a proven track record of developing differentiated and thought leadership-centric content marketing assets.

:

- Develop and execute a holistic content marketing calendar: develop a holistic content marketing calendar based on prioritized themes/topics for each of four quarters in a year. Drive effective execution both in terms of publishing and distribution.

- Thought leadership content: Develop thought leadership (TL) content offering practitioner insights based on inputs from varied stakeholders. This includes publishing new frameworks that provide Zycus\'s point of view. Distribute thought leadership content in collaboration with other marketing teams to drive positive outcomes.

- Proliferation of product messaging: Develop both short- and long-form content pieces that subtly drive our product messaging and differentiators. Work with product marketing and product management teams to identify themes for such content assets.

- Contribute to SEO/SEM objectives: experience in SEO content writing independently and drive SEO objectives of content following the best practices.

- Subject matter expertise: develop subject matter expertise in cognitive procurement, and AI/ML capabilities from the perspective of content marketing.

- Signature content marketing assets: Develop and distribute signature content marketing assets based on practitioner point of views (PoVs) gathered from internal and external stakeholders. These could include recent primary research surveys published by industry analysts, third-party consortiums, Zycus\' strategic partners and external agencies.

External Skills And Expertise

- Overall 4 - 8 years\' experience in enterprise software/SaaS continent marketing, with demonstrated experience in developing both short and long-form content marketing assets.

- Bachelor of Technology (B. Tech)/Bachelor of Engineering (B.E); Master\'s degree preferred, but not necessary.

- Excellent writing and communication skills.

- Strong project management and organizational skills. Should be able to work effectively across cross-functional teams.

Why Should You Join Us?

Cloud Product Company: We are a Cloud SaaS Company and our products are created by using the latest technologies like ML and AI. Our UI is in Angular JS and we are developing our mobile apps using React.

A Market Leader: Zycus is recognized by Gartner (world\'s leading market research analyst) as a Leader in Procurement Software Suites.

Move between Roles: We believe that change leads to growth and therefore we allow our employees to shift careers and move to different roles and functions within the organization

Get a Global Exposure: You get to work and deal with our global customers.

Create an Impact: Zycus gives you the environment to create an impact on the product and transform your ideas into reality. Even our junior engineers get the opportunity to work on different product features.

About Us:

Zycus is a pioneer in Cognitive Procurement software and has been a trusted partner of choice for large global enterprises for two decades. Zycus has been consistently recognized by Gartner, Forrester, and other analysts for its Source to Pay integrated suite. Zycus powers its S2P software with the revolutionary Merlin AI Suite. Merlin AI takes over the tactical tasks and empowers procurement and AP officers to focus on strategic projects; it offers data-driven actionable insights for quicker and smarter decisions, and its conversational AI offers a B2C type user experience to the end-users.

Zycus helps enterprises drive real savings, reduce risks, and boost compliance, and its seamless, intuitive, and easy-to-use user interface ensures high adoption and value across the organization.

Start your #CognitiveProcurement journey with us, as you are #MeantforMore

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