Video Production SpecialistDefinition:
Under general direction, plans and facilitates studio and field-based video production work, including the editing, sound mixing, graphic design and compression output and distribution of a wide range of products, and performs other related duties as assigned.
Directly Responsible to:
Appropriate Marketing Department Administrator
DUTIES AND RESPONSIBILITIES
(This position may not include all of the listed duties, nor do all of the listed examples include all tasks which may be found in this classification.)
Studio Production
Works in collaboration with other marketing team members and staff to produce a variety of video products for compression output, webcasting, video streaming, and digital distribution; executes on assigned studio productions; operates video switching, character generation and digital video effects equipment, edit controllers, hard disk video recorders, and audio mixers; works with marketing team to edit "B-roll footage for inclusion in live productions; provides limited troubleshooting of video and audio quality, researches trends and makes recommendations to department for software and equipment pur- chases.
Post-Production
Plans and performs video post-production tasks which includes reviewing footage, making editorial deci- sions based on marketing guidance, video transcoding, rough cuts, audio adjustment, color correction, and final editing using Final Cut Pro (or other industry standard software); utilizes computer graphics and special effects for video post-production in accordance with the overall production concepts; compresses video projects for output; captures recorded video using software and encode media as appropriate; makes video products available in a variety of formats including DVDs or streaming media files; publishes, organizes, and optimizes media on third party websites such as YouTube, Facebook Twitter, and other social media platforms; coordinates internal and external duplication services as required.
MINIMUM QUALIFICATIONS
Education and Training
Any combination of education and training which demonstrates the ability to perform the duties and responsibilities as described. A typical qualifying background would include a bachelor's degree in telecommunication or video production.
Experience
Progressively responsible experience in a professional video editing/producing environment demonstrating competence in all areas of video production.
Knowledge of:
Principles, methods, and theory of media communication; professional video production procedures, practices, techniques, and terminology; studio production with multi-camera shooting; cinematography; principles of analog and digital video capture; file compression, video switching, character generation, graphics manipulation, lighting, and post-production equipment; advanced computer operations; intermediate level of standard software applications proficiency with an understanding of current video/photo formats, codecs, project based file management, and advanced Final Cut Studio and Adobe Creative Suite video editing software; proper handling and troubleshooting of broadcast quality video pro- duction and post-production equipment; safety practices related to video production.
Skill and Ability to:
Operate computers and relevant systems and software; creatively plan and translate abstract concepts into effective visual form; work with other technical and non-technical staff to organize and implement videotaping of instructional or other educational related projects; advise staff on effective media communication practices; adapt video products to fit needs of target audience as defined by marketing; explain various principles of video; develop and optimize workflow techniques to manage complex video projects effectively and efficiently; troubleshoot video product complications; research solutions and make technical decisions; communicate effectively with individuals and groups; write and speak clearly, concisely and effectively; meet deadlines and manage multiple priorities; research and remain current on the developments and applications of state of the art video production technology.
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