Job Description

A Multi-Player Gaming Company -
Head Digital Works is the pioneer & one of India's largest online skill-gaming companies that develop and operate zeal-driven applications for online gaming enthusiasts. With more than 60 million+ users and multiple brand verticals like A23Rummy and Cricket.com, We have come a long way in the past 18 years. What started from a small garage in 2006 with nothing but a dream - "To become India's leading online gaming portal" has now turned into one of the most profitable start-ups in India that have gone through cycles of angel, venture capital and private equity investments.
We're a diverse group of thinkers and doers who are reimagining what's possible to make it easier for all of us to do what we love in new ways.

Role - UX Copywriter
Department - Marketing Communications
Experience - 5+ years
Location - Hyderabad

Key Responsibilities:
Provide product copy and functionality notes for wireframes with UX designers. Craft concise, engaging, and intuitive UX copy, including microcopy, landing page content, tooltips, CTAs, error messages, and transactional communications. Partner with UX designers and researchers to collect user feedback and conduct tests to optimize product content. Partner with the Marketing and Brand team to ensure in-app messaging aligns with broader communication strategies. Focus on written product content and organize content guidelines into a clear and understandable format. Analyze existing content by user research, A/B testing, and analyze content performance to optimize copy for better user retention and conversion Create and maintain a comprehensive library of reference guidelines, standards, and workflows Ensure legal, compliance, and responsible gaming messaging is clear and user-friendly

Required Skillset :

Excellent written and verbal communication skills Proven track record of collaborating effectively with cross-functional teams Familiarity with rapid prototyping tools, like Figma, Framer, InVision, or similar A strong portfolio of written work that shows business impact and results Familiarity with maintaining an online documentation repository using either a Content Management System or a static web site generator and hosting

What we offer -

1. Competitive salary
2. Mediclaim Policy - Best in Industry
3. Flexible working hours
4. Career Development Program
5. Best in Industry Reward and Recognition program
6. Inclusive and Collaborative Work culture
7. Complimentary snacks are served everyday