Job Description

About Us:Unlimited Greens, founded in 2020 is a sub-segment of Greenways Nursery that has been dealing with the best in class plants, gardening supplies, and equipment across the country for the past 30 years. At Unlimited Greens, We would like to welcome candidates with a genuine passion for plants, recognizing its importance in successfully fulfilling the role. Employees enjoy benefits such as access to educational resources on plant care and opportunities to participate in gardening events or workshops. Our practices prioritize environmental friendliness, reflecting our commitment to environmental stewardship.Unlike traditional workplaces, we offer a unique environment that promotes mental well-being amidst the tranquil beauty of nurturing plants.:We are seeking a talented and experienced Digital Marketing - SEO/SEM Executive to join our digital marketing team. The ideal candidate will be passionate about SEO and possess a deep understanding of search engine algorithms and best practices. As an SEO Specialist, you will play a crucial role in improving our website\'s organic visibility, driving traffic, and enhancing overall online presence.Roles and Responsibilities :- Develop & Manage Advertisements on Google & Meta as per changing audience. - Execute tests, collect and analyze data, identify trends and insights in order to achieve maximum ROI in paid search campaigns- Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.- Optimize copy and landing pages for paid search engine marketing campaigns.- Conduct thorough keyword research to identify high-value search terms and phrases relevant to our target audience and business objectives.- Perform on-page optimization, including optimizing meta tags, headings, and content, to improve search engine rankings and user experience.- Develop and execute content strategies that align with SEO best practices, including creating high-quality, optimized content for website pages, blogs, and other digital assets.- Implement technical SEO best practices to improve website performance, visibility, ranking, including site speed, mobile-friendliness, and crawl ability.- Manage and execute link building campaigns to acquire high-quality backlinks and improve the website\'s authority and credibility.Qualifications:- Bachelor\'s degree in marketing, communications, or related field preferred.- Proven experience as an SEO Specialist or similar role, with a track record of improving organic search performance.- In-depth knowledge of search engine algorithms, ranking factors, and SEO best practices.- Proficiency in SEO tools such as SEMrush, Moz, Ahrefs, or similar platforms.- Strong analytical skills and the ability to interpret data to make informed decisions.- Excellent communication and collaboration skills, with the ability to work effectively in a team environment.- Creative thinking and problem-solving abilities, with a focus on driving results and achieving business objectives.- Have good experience in Google ads and Meta ads (ref:updazz.com)

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