A Territory Sales Officer (TSO) in the Fast-Moving Consumer Goods (FMCG) industry plays a crucial role in driving sales and expanding the market presence of a company's products within a specific geographic area. Here are the primary responsibilities typically associated with this role:
1. •Sales and Revenue Generation•
- •Achieve Sales Targets:• Meet or exceed sales targets set by the company for the assigned territory.
- •Increase Market Share:• Develop strategies to increase the market share of the company's products.
- •Promotion Execution:• Implement promotional activities to drive product sales.
2. •Market and Customer Analysis•
- •Market Research:• Gather market intelligence to understand customer needs, preferences, and buying behavior.
- •Identify Opportunities:• Identify new sales opportunities and potential markets for product expansion.
- •Competitor Analysis:• Monitor competitor activities and strategies to maintain a competitive edge.
3. •Retailer and Distributor Management•
- •Relationship Building:• Build and maintain strong relationships with retailers, distributors, and other stakeholders.
- •Distributor Management:• Select and manage distributors to ensure efficient distribution of products.
- •Inventory Management:• Ensure optimal inventory levels at distributor and retailer locations to prevent stockouts or overstocking.
4. •Sales Planning and Execution•
- •Sales Plans:• Develop and execute sales plans and strategies to achieve sales targets.
- •Route Planning:• Optimize sales routes to increase efficiency and coverage.
- •Performance Monitoring:• Track sales performance and take corrective actions as needed.
5. •Customer Service and Support•
- •Customer Satisfaction:• Ensure high levels of customer satisfaction by addressing complaints and resolving issues promptly.
- •Product Education:• Provide product knowledge and training to retailers and distributors.
6. •Reporting and Documentation•
- •Sales Reports:• Prepare regular sales reports to update management on territory performance.
- •Market Feedback:• Provide feedback to management on market trends, customer needs, and competitor activities.
7. •Team Collaboration•
- •Coordinate with Teams:• Collaborate with marketing, logistics, and other teams to ensure alignment and support in achieving sales objectives.
- •Training and Development:• Participate in training programs to enhance sales skills and product knowledge.
Skills Required for a TSO in FMCG
- •Strong Communication:• Ability to effectively communicate with clients, team members, and management.
- •Analytical Skills:• Capability to analyze sales data and market trends to make informed decisions.
- •Negotiation Skills:• Proficiency in negotiating terms and conditions with retailers and distributors.
- •Problem-Solving:• Aptitude for resolving issues related to sales and distribution.
- •Adaptability:• Flexibility to adapt to changing market conditions and customer needs.
The role of a TSO in the FMCG industry is dynamic and requires a proactive approach to meet sales goals, manage relationships, and adapt to market changes. Success in this role demands strong communication skills, analytical abilities, and a deep understanding of the market and consumer behavior.
Job Type: Full-time
Pay: ?15,000.00 - ?28,000.00 per month
Jadwal:
• Day shift
Tunjangan:
• Provident Fund
Upah Tambahan:
• Performance bonus
Experience:
• total work: 3 years (Preferred)
• Sales: 3 years (Preferred)
Language:
• English (Preferred)
Willingness to travel:
• 100% (Preferred)
Work Location: In person
MNCJobsIndia.com will not be responsible for any payment made to a third-party. All Terms of Use are applicable.