: Technical Marketing HeadLocation: Mowa, Raipur
Salary: \xe2\x82\xb930,000 - \xe2\x82\xb945,000 per month
Experience Required: 3 to 7 Years
Candidates Preference: MaleKey Responsibilities:Technical Marketing Strategy:Develop and implement technical marketing strategies to promote Sonal Panel products.
Identify key market segments and tailor marketing approaches to target specific technical audiences.
Conduct technical presentations, webinars, and workshops to demonstrate product capabilities and benefits.Product Expertise:Maintain in-depth knowledge of Sonal Panel products, including specifications, features, and applications.
Serve as a technical expert during customer interactions, sales pitches, and marketing events.
Collaborate with the R&D and product development teams to stay updated on new product features and advancements.Market Research and Analysis:Conduct market research to identify trends, customer needs, and competitive landscape.
Analyze technical requirements and feedback from customers to inform product positioning and marketing campaigns.
Monitor competitor activities and develop counter-strategies to maintain a competitive edge.Content Development:Create and oversee the development of technical marketing materials such as brochures, case studies, white papers, and product videos.
Ensure all marketing content effectively communicates technical information in a clear and engaging manner.Sales Support:Provide technical support to the sales team, assisting them in understanding customer requirements and proposing suitable solutions.
Participate in customer meetings and negotiations to address technical queries and concerns.
Assist in the preparation of technical proposals and tenders.Training and Development:Train the sales and marketing teams on the technical aspects of Sonal Panel products.
Develop training modules and conduct sessions for internal teams and external stakeholders.Event Management:Plan and manage technical marketing events, including product launches, trade shows, and industry conferences.
Coordinate with event organizers, vendors, and partners to ensure successful execution.Qualifications and Skills:3 to 7 years of experience in a technical marketing or related role, preferably in the renewable energy or panel industry.
Strong technical understanding of Sonal Panel products and their applications.
Excellent communication and presentation skills, with the ability to simplify complex technical information.
Proven experience in developing and executing successful technical marketing strategies.
Proficiency in digital marketing tools, CRM software, and MS Office.Benefits:Competitive salary package.
Performance-based incentives and bonuses.
Opportunities for professional development and career growth.
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