Key Responsibilities :- Manage Paid Campaigns : Plan, launch, and manage paid advertising campaigns on platforms like Google Ads, Facebook Ads, and other channels.- Optimize Performance : Monitor and analyze campaign performance, making data-driven decisions to improve key metrics like CPC, CPA, and ROI.- Budget Management : Allocate and manage the advertising budget efficiently to maximize return on investment.- Reporting : Generate regular reports on campaign performance and present insights to the team and stakeholders.- Stay Updated : Keep up with the latest trends and best practices in performance marketing and digital advertising.Qualifications :- Bachelors/master\'s degree in a relevant field.- 2+ years of experience in performance marketing or digital advertising.- Proficiency in tools like Google Ads, Facebook Ads Manager, and Google Analytics.- Strong analytical skills and attention to detail.- Ability to work independently and as part of a team.Tools :- Google Analytics- Google Search Console - SEMrush- Ahrefs- Google Keyword Planner- Additional knowledge of automating tools is an added advantage.CTC & Other Benefits Details :- 30 Annual leaves + 20 Govt Holidays- Long vacation during new year- Laptop and Phone Provided- PF, Health Insurance, Team Lunches- Great job satisfaction- Immense learning & personal development (ref:updazz.com)
updazz .com
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