Job Description

About Everything Design: Everything Design is a leading rebranding and website design agency specifically focussed on serving B2B (Business to Business) clients. We work with medium-sized businesses and funded startups in various industries, from Fintech to Education, Cybersecurity, Space-tech, Manufacturing, and Healthcare. Our aim is to build a strong brand and digital presence for our clients. We operate through four semi-independent verticals: Everything Strategy (new vertical with current position): Positioning and value-proposition development, customer and competitive research, messaging strategy, and copywriting. Everything Design : Branding and design Everything Flow : Webflow website development Everything Motion : Motion graphics and animations Each vertical works collaboratively with other verticals to deliver joint projects or works on stand-alone projects limited to their areas of expertise. Company Focus and Niche: B2B Specialisation : Our focus and expertise lie in B2B. What does this mean for you We value creativity in our employees, but our deliverables prioritise clear communication over witty captions or playful content. We are not a marketing agency : While we focus on brand building, day-to-day marketing activities are handed off to our marketing agency partners or the client\'s in-house marketing team. Quality over Quantity : We are not a content factory. While we do optimise our copy for SEO and write blogs for clients, we do not produce low-quality, bulk content purely for SEO purposes. Purpose of Role: We are looking for an entry-level to mid-level strategic copywriter who will report to the head of strategy in the Everything Strategy vertical. In a typical project, we: Conduct workshops with founders and marketing teams Perform in-depth customer and competitive research Develop messaging frameworks and content wireframes Create high-impact deliverables like websites, pitch decks, and sales collaterals In joint projects, we collaborate with designers and developers at Everything Design to translate this positioning and messaging into a brand visual identity and website design. This is followed by our developers at Everything Flow, who build and deliver the website. Key Responsibilities: Analysis of client\'s product and business model Participating in client workshops and internal brainstorming sessions Preparing high-quality notes and following up on action items Assisting in conceptualising brand positioning routes Creating website information architecture Creating low-fidelity wireframes in Figma with content Website copywriting Social media copywriting Creating slide content for pitch decks, under supervision Creating and managing content calendars (internal or client-facing) Optimising content for SEO Collaborating with the design team to jointly develop client deliverables Qualifications: Bachelor\'s degree in Marketing, Communications, English, or a related field Strong writing and editing skills Ability to conduct research and translate findings into actionable insights Basic understanding of SEO best practices is a plus Strong communication skills and the ability to work well in a team Portfolio of writing work that shows clarity of thought, depth of understanding, and clear, simple communication (even if a personal blog) Desired Qualities/Skills: Ability to use AI tools for research and editing (not for writing base content) is a plus Adaptability to the B2B style of writing, focused on product features and no-nonsense benefits Ability to understand and distill complex product use cases Collaborative work ethic with people of different skill sets and backgrounds Self-driven: You will be provided with context and guidance but will be expected to manage your own tasks and time What you can expect in a typical day at work: Work with a diverse set of creative people from designers and animators, as well as coders and developers Free lunch, snacks and tea/coffee Office in one of the few green spaces left in Bangalore

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