Sr. Technical Email Developer

Year    Bengaluru, Karnataka, India

Job Description

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As the Senior Technical Email Developer, you will be responsible for helping to build effective data-driven email marketing processes and execution of campaigns in support of the companys digital initiatives leading the successful growth of First Alert, Honeywell Home and Resideo brands into innovative industry leading, Customer First connected home IoT products and services solutions. The Senior Technical Email Developer will report to the Digital CRM Sr. Manager and support the broader Marketing and Engineering teams to provide technical excellence in data mapping and integrations to support leads generation and targeted audience segmentation in a robust platform stack. Additionally, this role will support effective execution for an assigned set of email campaigns and programs. The role is accountable for end-to-end development of assigned forms development and fields integrations, email domains set up and authentications, email campaigns, workflows, audience targeting and segmentation, version testing and reporting and more. Collaboration with the entire broader Marketing team and leaders on the Brand Marketing, Customer Experience, and Analytics teams will be required to ensure effective implementation of assigned email marketing campaigns. : Job Duties:
  • Responsible for executing the technical production of demand generation strategies to drive increased database growth, audience segmentation, lead scoring and data-based A/B testing.
  • Lead implementation of new domains and sub-domains including SPF, DKIM and authentication
  • Ability to work closely with the Engineering team to hard code email deployment needs in other technical platforms within the stack
  • Develop optimized content for mobile responsive cross-channel marketing campaigns using HTML, CSS, JavaScript or other technologies within Marketo Engage, Salesforce and our Adobe suite of platforms
  • Develop solutions that maximize efficiency and performance powered by automation, dynamic content, and segmentation
  • Master complex workflows to pull in audience segmentation and suppressions, versions and deployment throttling for a variety of brands and global regions
  • Communicate with team and business owners in providing tests, completing revisions and scheduling deployments within designated SLA
  • Accountable for resolving campaign issues, proposing solutions and escalating to the appropriate person to the point of resolution
  • Ability to pull and interpret analytics to drive results-based initiatives
  • Owns special projects from start to completion, with little supervision or oversight Collaborate with other parts of the business including Marketing, Analytics, and Social to share progress, learnings and best practices.

YOU MUST HAVE:
  • Bachelors Degree
  • 5+ years industry experience
  • Expert proficiency in front-end development with strong knowledge of hand-coding HTML and CSS; other scripting languages a bonus
  • Experience testing in multiple email clients, browsers, and devices
  • Solid track record of building large-scale, complex B2C and B2B email campaigns from integrated CRM systems. Adobe (Marketo & Campaign) platform experience a plus
  • Understanding of relational database fundamentals and related technology query tools In-app messaging and SMS development experience helpful

WE VALUE:
  • Ability to work effectively within a team in a fast-paced and ever-changing environment from project initiation through testing and delivery
  • Ability to prioritize and organize multiple projects and deadlines with minimal oversight
  • Strong sense of ownership and entrepreneurial spirit
  • Relentlessly high standards and high attention to detail
  • Ability to build effective working relationships with others inside and outside of the organization
  • Strong analytical and data interpretation skills
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Resideo is a leading global provider of critical comfort and security solutions primarily in residential environments and distributor of low-voltage electronic and security products. Building on a 130-year heritage, Resideo has a presence in more than 150 million homes, with 15 million systems installed in homes each year. We continue to serve more than 110,000 professionals through leading distributors, including our ADI Global Distribution business, which exports to more than 100 countries from more than 200 stocking locations around the world. Resideo is a $5.0 billion company with approximately 13,000 global employees. For more information about Resideo, please visit www.resideo.com . At Resideo, we bring together diverse individuals to build the future of homes. Resideo is an equal opportunity employer. Qualified applicants will be considered without regard to age, race, creed, color, national origin, ancestry, marital status, affectional or sexual orientation, gender identity or expression, disability, nationality, sex, religion, or veteran status. For more information on applicable U.S. equal employment regulations, refer to the "EEO is the Law" poster , "EEO is the Law" Supplement Poster and the Pay Transparency Nondiscrimination Provision . Resideo complies with applicable equal employment laws in all countries where we do business. For more information on how we process your information in the job application process, please refer to Recruitment Privacy Notice . If you require a reasonable accommodation to apply for a job, please use Contact Us form for assistance.

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Job Detail

  • Job Id
    JD3339762
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Bengaluru, Karnataka, India
  • Education
    Not mentioned
  • Experience
    Year