Sr Optimization Strategist

Year    India, India

Job Description


It takes powerful technology to connect our brands and partners with an audience of hundreds of millions of people. Whether you\xe2\x80\x99re looking to write mobile app code, engineer the servers behind our massive ad tech stacks, or develop algorithms to help us process trillions of data points a day, what you do here will have a huge impact on our business\xe2\x80\x94and the world.About Yahoo:Yahoo is a global media and tech company that connects people to their passions. We reach nearly 900M people around the world, bringing them closer to what they love\xe2\x80\x94from finance and sports, to shopping, gaming and news\xe2\x80\x94with the trusted products, content and tech that fuel their day. For partners, we provide a full-stack platform for businesses to amplify growth and drive more meaningful connections across advertising, search and media.About Client Services:The Client Services team is part of our Yahoo Ads Sales organization. Our team\xe2\x80\x99s core pillars are to build advertising relationships, deliver against and grow revenue, and exceed client expectations while driving success against their business. Our team consists of experts on our Demand Side Platform who thrive on finding ways to hit our clients KPI\xe2\x80\x99s and bring their goals to life. These themes also correlate to dedication and passion to stretch, adapt, and build on experiences daily while delivering results our customers can count on in a fast-paced environment.What We\xe2\x80\x99re Looking for:We are seeking a talented and driven Sr Optimization Strategist to join Yahoo, a company revolutionizing global advertising through its media-buying platform. In this role, you will partner with the Sales & Client Services teams in managing and growing key accounts, collaborating with internal teams to provide strategic recommendations, data-driven insights, and exceptional client service. You will also work independently to help identify performance, revenue, and new feature opportunities that help foster long-term success for your client(s). Your expertise in The Yahoo DSP empowers you to offer optimization guidance, provide training to our clients, and contribute to enhancing the platform.Your professional demeanor and fostering internal collaboration and facilitating effective communication within our team make you an expert in building relationships with internal teams. You excel in orchestrating seamless teamwork across various projects and departments, leveraging your organizational prowess, prioritization skills, and analytical abilities to ensure smooth operations. Your dedication to nurturing internal relationships and optimizing team dynamics is paramount. At Yahoo, teamwork lies at the heart of our operations. We\'re looking for a committed and collaborative Sr Optimization Strategist to spearhead internal coordination efforts and enhance team cohesion. The ideal candidate will exhibit a strong passion for fostering a supportive team environment and delivering outstanding support to the A-team. If you are a proactive, analytical, and team-oriented professional with a passion for programmatic advertising, this is an opportunity to make an impact and grow within our dynamic organization.A Day in the Life:Serve as advertiser point-of-contact for all campaign-related inquiries from start to finish of the campaign lifecycle by owning tasks and leveraging support teams. This includes, but is not limited to, the following:Works closely with the cross functional teams to provide outstanding service for a set of Yahoo premier Programmatic and Native Ads clients.Become an expert on the Yahoo DSP and demonstrate proficiency across the Yahoo product.Monitor and influence campaign delivery, troubleshoot and escalate delivery issues, and provide optimization and up-selling opportunities for campaignsDevelop and provide Strategic Insights, Campaign Wrap-ups, and/or Quarterly Business Reviews to client(s)Own the training plan for new clients as well as continued training for existing clientsRepresent client needs by providing feedback to Client Solutions to identify and define features, integrations, and product improvementsAble to lead and be proactive, not just manage tasks; think multiple steps ahead to move an account forwardManages proactive campaign reporting, tailors client reports to specific needs. Ensures accuracy by cross-referencing with the third-party data and proficient in troubleshooting any reporting discrepancies.Prioritizes revenue protection and maintains a balance between performance and profitability. Enhances account growth by proposing impactful revenue-saving strategies.Utilizes analytics tools to evaluate and analyze performance, identifying areas for improvement and potential issues.Meets or exceeds quarterly KPI goals set by leadershipInvolve in product feature testing and provide constructive feedback to improve product performance.Qualifications:Bachelor level degree with a preference for marketing, advertising, or related field3-5+ years of sales/marketing experience; digital advertising or related experienceDemonstrated experience effectively managing and optimizing campaigns by analyzing client ROI/ CPA goals and data, media buying cycles, Website architecture, and product/ service update schedules to achieve client goalsGood interpersonal and communication skills - oral, written and presentationOutstanding computer skills including advanced knowledge of Google Suite and Excel SkillsProven ability to manage, prioritize, multiple daily tasks and thinking on your feet in high-pressure situationsAbility to work both autonomously and collaboratively across multiple teamsStrong attention to detail and organizational skillsAbility to creatively solve problems and uncover opportunities through the use of data, analytics, and critical thinking.Deep understanding of digital marketing strategies, campaign development and management, and a dedication to stay current on industry trends.Experience servicing and/or consulting in a vendor/client relationship.Yahoo is proud to be an equal opportunity workplace. All qualified applicants will receive consideration for employment without regard to, and will not be discriminated against based on age, race, gender, color, religion, national origin, sexual orientation, gender identity, veteran status, disability or any other protected category. Yahoo is dedicated to providing an accessible environment for all candidates during the application process and for employees during their employment. If you need accessibility assistance and/or a reasonable accommodation due to a disability, please submit a request via the Accommodation Request Form ( ) or call 408-336-1409. Requests and calls received for non-disability related issues, such as following up on an application, will not receive a response.Yahoo has a high degree of flexibility around employee location and hybrid working. In fact, our flexible-hybrid approach to work is one of the things our employees rave about. Most roles don\xe2\x80\x99t require specific regular patterns of in-person office attendance. If you join Yahoo, you may be asked to attend (or travel to attend) on-site work sessions, team-building, or other in-person events. When these occur, you\xe2\x80\x99ll be given notice to make arrangements.If you\xe2\x80\x99re curious about how this factors into this role, please discuss with the recruiter.Yahoo is proud to be an equal opportunity workplace. All qualified applicants will receive consideration for employment without regard to, and will not be discriminated against based on age, race, gender, color, religion, national origin, sexual orientation, gender identity, veteran status, disability or any other protected category. Yahoo is dedicated to providing an accessible environment for all candidates during the application process and for employees during their employment. If you need accessibility assistance and/or a reasonable accommodation due to a disability, please submit a request via the Accommodation Request Form ( ) or call 408-336-1409. Requests and calls received for non-disability related issues, such as following up on an application, will not receive a response.Yahoo has a high degree of flexibility around employee location and hybrid working. In fact, our flexible-hybrid approach to work is one of the things our employees rave about. Most roles don\xe2\x80\x99t require specific regular patterns of in-person office attendance. If you join Yahoo, you may be asked to attend (or travel to attend) on-site work sessions, team-building, or other in-person events. When these occur, you\xe2\x80\x99ll be given notice to make arrangements.If you\xe2\x80\x99re curious about how this factors into this role, please discuss with the recruiter.Currently work for Yahoo? Please apply on our internal career site.

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Job Detail

  • Job Id
    JD3432784
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    India, India
  • Education
    Not mentioned
  • Experience
    Year