Sr. Manager Market Research

Year    Bangalore, Karnataka, India

Job Description


Company DescriptionAbbVie\'s mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people\'s lives across several key therapeutic areas \xe2\x80\x93 immunology, oncology, neuroscience, and eye care \xe2\x80\x93 and products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at . Follow @abbvie on , , , and .Join our dynamic team as a Sr. Manager Market ResearchWe are seeking a skilled and strategic Market Research Manager to drive insights and inform decision-making processes. As a pivotal member of our team, you will lead the development and execution of market research initiatives, analyze data to identify market trends, and provide actionable recommendations to support business objectives.Key Responsibilities:- Develop and implement comprehensive market research strategies to support business goals.- Analyze syndicated data to extract meaningful insights and trends and translate findings into actionable recommendations.- Collaborate with cross-functional teams to integrate market insights into product development, marketing campaigns, and business strategies.- Stay abreast of industry trends, competitor activities, and market dynamics to identify opportunities and threats.- Design and conduct primary and secondary market research studies, including surveys, focus groups, and competitive analyses.- Connecting dots building wholistic analysis using internal external data points for data driven decision making-Conduct digital marketing analytics and provide insights for digital marketing- Social Media Listening/ MonitoringSkills:Analytical Skills, Strategic thinking, project management, understanding on market research tools, web analytics etc.Hands-on experience in dealing with platforms - like Hootsuite, Brandwatch etc.Mandatory technical skills - PowerBI, QlikSense, google analytics , MS Excel, SQLQualificationsQualifications:- Bachelor\xe2\x80\x99s degree in marketing, Business Administration, or related field; master\xe2\x80\x99s degree preferred.- Min 5 Years of experience in market research in pharmaceutical industry, with a proven track record of delivering actionable insights.- Proficiency in market research methodologies, data analysis tools, and statistical techniques.- Strong analytical and problem-solving skills, with the ability to interpret complex data sets and translate findings into actionable recommendations.- Excellent communication and presentation skills, with the ability to convey insights effectively to diverse stakeholders.- Proven ability to manage multiple projects simultaneously and drive results in a fast-paced environment.Additional InformationAbbVie is committed to operating with integrity, driving innovation, transforming lives, serving our community and embracing diversity and inclusion. It is AbbVie\xe2\x80\x99s policy to employ qualified persons of the greatest ability without discrimination against any employee or applicant for employment because of race, color, religion, national origin, age, sex (including pregnancy), physical or mental disability, medical condition, genetic information, gender identity or expression, sexual orientation, marital status, status as a protected veteran, or any other legally protected group status.

AbbVie

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Job Detail

  • Job Id
    JD3326821
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Bangalore, Karnataka, India
  • Education
    Not mentioned
  • Experience
    Year