Summary This position is expected to act as a strategic partner to brand and new products teams across Novartis divisions and geographies; helping them shape commercial strategies based on robust analytics and data driven insights.
He/she would need to collaborate seamlessly with other functional teams within PLS such as (but not lim- ited to) Forecasting, Business Analytics, Primary Market Research, Competitive Intelligence, Patient Ac- cess and Sales force effectiveness to provide comprehensive solutions to different business problems re- lated to new products and innovation planning, brand launch and commercialization, brand performance management, competitor planning and lifecycle managementSenior Manager - Integrated InsightsLocation - Hyderabad #LI HybridAbout the Role:Explore, develop, implement, and evaluate Digital innovation solutions that address customer needs. Co-create with key customers to build partnerships & collaborations. Lead the delivery of multiple projects across a variety of creative and marketing channels, including print and digital media. Develop and coordinate project plans across the design, development, and production stages of a project to support the successful delivery within set KPI's. Works in collaboration with brand teams technical teams & all functions to enhance value. Provides consultancy, advice, and assistance on strategy for commercialization of products, and influence marketing/Marketing Sales Operation team on decision making on Sales Force resource allocation in most optimal ways, through delivery of proven analytics-based projects. Provide analytics support to Novartis internal customers.Key Responsibilities:
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