Sr. Ad Insights Analyst

Year    Gurgaon, Haryana, India

Job Description


:ABOUT THE ROLE AND OUR TEAM:At The Knot Worldwide, we are a global leader in the wedding and events industry, providing innovative solutions and inspiring moments for couples around the world. Our mission is to help people create unforgettable experiences, and we're looking for a talented analyst to join us in achieving that goal.RESPONSIBILITY:

  • Data Analysis: Utilize internal and external analytical tools and platforms to process large datasets and generate comprehensive reports on campaign performance for weekly, monthly, and quarterly business and client reports.
  • SQL Expertise: Leverage your SQL skills to extract and analyze data from various sources, providing deeper insights and enhancing reporting capabilities.
  • Colloboration: Work closely with cross-functional teams to interpret data and provide actionable insights that drive campaign improvements and enhance overall performance.
  • Reporting: Develop and maintain standardized reporting templates and dashboards for internal stakeholders to ensure consistent and insightful data presentation.
  • Innovation: Propose and implement new reporting methodologies and metrics to improve decision-making and performance evaluation.
  • Quality Assurance: Perform QA checks on generated reports to ensure accuracy and consistency of data
  • Mentoring: Train and mentor team members on reporting tools and techniques, fostering a culture of data-driven decision-making.
SUCCESSFUL CANDIDATES HAVE:
  • Proven experience in data analysis, preferably within an advertising or digital marketing context.
  • Expertise in Excel and other analytical tools for data interpretation and reporting.
  • Strong ability to generate insights from complex datasets and communicate findings effectively.
  • Experience in developing and maintaining reporting templates and dashboards.
  • Excellent problem-solving skills and a keen eye for detail.
  • Demonstrated ability to work collaboratively with cross-functional teams.
  • Experience with tools such as Google Analytics, Mixpanel, Looker and SFMC is a plus.
About Us:At The Knot Worldwide, we believe you are more than a resume and invite you to go for it, take the leap of faith, and apply for this job if it sparks your passion to join TKWW and make a difference!WHAT WE LOVE ABOUT YOU:You Dream Big. You iterate and experiment to drive innovation.You Love Our Users. You keep our global community at the center of everything you do.You Do the Right Thing. You strengthen your team through respect, fairness, and inclusion.You Hustle Every Day. You favor urgency and own your outcomes.You Win Together. People are at the heart of our success and you play as a team.WHAT YOU LOVE ABOUT US:We believe in a wide range of holistic offerings to support our employees so that they can live our values day in and day out. From mental wellbeing, physical health and financial planning, to engaging perks and discounts, we are in the business of celebrating and supporting the Moments that Matter both in and out of the office. We offer flexible vacation, generous parental leave and prioritize initiatives that support the growth, development, and happiness of our people.To facilitate in-person collaboration, we have office spaces in Barcelona, Spain; Boston, MA; Delhi, India; Galway, Ireland; London, England; Madrid, Spain; New York, NY; Omaha, NE; Portland, OR; and Washington, D.C.--US Notice: The Knot Worldwide provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, or disability. In addition to federal law requirements, The Knot Worldwide complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. The Knot Worldwide expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status.About the Team:WHAT WE DO MATTERS:Here at The Knot Worldwide, we believe in doing work that matters. In more than 16 countries around the world, The Knot Worldwide's leading family of brands-including The Knot, WeddingWire, Bodas, The Bash, The Bump, and more-help people take celebration planning from inspiration to action. When you join our global team, you\'ll be a part of a diverse group of individuals passionate about serving and enabling our communities to celebrate the moments that make us.

The Knot Worldwide

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Job Detail

  • Job Id
    JD3447178
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Gurgaon, Haryana, India
  • Education
    Not mentioned
  • Experience
    Year