Social Media Specialist
Year Jaipur, Rajasthan, India
Job Description
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Responsibilities:
- Content Creation:
- Develop engaging and shareable content for various social media platforms.
- Create visually appealing graphics, images, and videos to enhance brand presence.
- Write compelling captions and content that align with the brand voice and messaging.
- Social Media Management:
- Monitor and manage social media accounts, ensuring consistent brand representation.
- Schedule and publish posts across platforms while considering peak engagement times.
- Respond promptly to comments, messages, and mentions to foster community interaction.
- Campaign Planning and Execution:
- Plan and execute social media campaigns aligned with marketing objectives.
- Collaborate with the marketing team to integrate social media into overall marketing strategies.
- Track and analyze campaign performance, adjusting strategies based on insights.
- Audience Engagement:
- Foster community engagement by responding to comments, messages, and mentions.
- Identify opportunities for user-generated content and encourage audience participation.
- Monitor trends and stay updated on industry conversations to keep content relevant.
- Analytics and Reporting:
- Utilize social media analytics tools to track key performance indicators (KPIs).
- Prepare regular reports on social media performance, presenting insights and recommendations.
- Use data to identify trends, optimize content, and measure the success of social media efforts.
- Social Media Advertising:
- Implement and manage social media advertising campaigns, including budget allocation.
- Monitor and optimize ad performance, targeting the right audience for maximum impact.
- Stay informed about platform updates and trends in social media advertising.
- Collaboration and Cross-Functional Communication:
- Collaborate with other departments, such as marketing, PR, and customer support.
- Ensure consistent messaging across all communication channels.
- Communicate effectively with influencers, partners, and followers.
- Stay Informed on Industry Trends:
- Stay abreast of industry trends and changes in social media platforms.
- Recommend and implement new strategies to keep the brand ahead of the competition.
- Community Building:
- Actively build and nurture an online community around the brand.
- Identify and engage with brand advocates and influencers to amplify reach.
- Crisis Management:
- Monitor for potential PR issues and address them promptly.
- Develop and implement crisis management strategies when necessary.
- Bachelor\'s degree
- Proven experience managing social media accounts
- Strong written and verbal communication skills.
- Familiarity with social media analytics tools.
- Creativity and a passion for staying up-to-date with social media trends.
- Must have knowledge to making social media posts and reels.
- Day shift
- Bachelor\'s (Required)
- Social media marketing: 1 year (Preferred)
- total work: 1 year (Preferred)
- Digital marketing (Preferred)
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Job Detail
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Job IdJD3306623
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IndustryNot mentioned
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Total Positions1
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Job Type:Full Time
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Salary:Not mentioned
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Employment StatusPermanent
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Job LocationJaipur, Rajasthan, India
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EducationNot mentioned
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ExperienceYear