of professional experience in crafting engaging content across digital platforms. The ideal candidate will have a strong background in copy writing, script writing, and storytelling, with a proven ability to create content that drives engagement and aligns with brand objectives. As part of our creative team, you will develop written content for reels, ad films, YouTube videos, blogs, and social media campaigns. You will play a key role in transforming ideas into compelling narratives that resonate with diverse audiences and contribute to the success of our marketing and content strategies.
Key Responsibilities:
Develop Creative Content Concepts:
Generate compelling content ideas aligned with brand goals, audience preferences, and campaign objectives across formats like blog posts, ad copies, social media, and video scripts.
Collaborate with Cross-Functional Teams:
Work alongside marketing, production, and creative teams to transform ideas into persuasive content that enhances overall visual storytelling and campaign success.
Research and Story Development:
Conduct thorough research to ensure factual accuracy, trend relevance, and strong narrative flow in all content pieces.
Script writing and Copy writing:
Craft clear, engaging, and creative scripts for reels, ad films, YouTube videos, and shorts, tailored to different platforms and audiences.
Maintain Brand Consistency:
Uphold consistent tone, style, and messaging across all written materials, ensuring alignment with the brand's identity and values.
Incorporate Industry Trends:
Stay informed on current digital trends, audience behavior, and content strategies to produce timely and relevant content.
Content Performance Analysis:
Analyze engagement and performance metrics of content to refine strategies and enhance future content impact.
Key Performance Indicators (KPIs):
Engagement:
Track likes, shares, comments, and overall interaction across content platforms.
Content Quality:
Assess readability, clarity, and relevance based on feedback and performance.
Timeliness:
Ensure deadlines for content creation and revisions are consistently met.
Creative Execution:
Evaluate the implementation of original and innovative content ideas.
Audience Reach:
Monitor organic and paid reach to gauge content visibility.
Brand Alignment:
Maintain tone, messaging, and style consistent with brand guidelines.
Team Collaboration:
Measure effectiveness of communication and coordination with other departments.
Adaptability & Innovation:
Assess contribution to new content formats or experimental approaches.
Content Impact:
Use analytics tools to evaluate the success of content strategies in driving traffic and engagement.
Job Type: Full-time
Pay: ?15,000.00 - ?25,000.00 per month
Benefits:
Food provided
Paid sick time
Paid time off
Schedule:
Day shift
Supplemental Pay:
Performance bonus
Yearly bonus
Work Location: In person