As a Social Media Marketing Specialist, you will be responsible for maximizing our company\'s social media presence and engagement by developing and executing effective social media optimization strategies. You will work closely with our marketing team to create engaging content, optimize social media profiles, and analyze metrics to improve our social media performance.
Key Responsibilities:
Develop and execute social media optimization strategies that align with our business goals and target audience.
Manage and optimize social media profiles on various platforms, including but not limited to Facebook, Twitter, LinkedIn, Instagram, and YouTube.
Create and publish engaging content, including text, image, and video posts, that are tailored to each social media platform and target audience.
Monitor social media metrics and analytics to identify areas for improvement and make data-driven recommendations to improve social media performance.
Collaborate with the marketing team to develop and execute social media campaigns and initiatives.
Stay up to date with the latest trends and best practices in social media optimization and marketing.
Qualifications:
Bachelor s degree in Marketing, Communications, or related field. Minimum 2 years of experience in social media optimization or marketing. Strong understanding of social media platforms and their optimization requirements.
Strong communication skills in English and Hindi.
Experience with social media management and analytics tools, such as Hootsuite, Sprout Social, and Google Analytics.
Excellent communication and writing skills. Strong analytical skills and ability to interpret data to make data-driven recommendations.
Ability to work independently and as part of a team.
Strong organizational and time management skills. If you are a creative and analytical individual with a passion for social media and marketing, we encourage you to apply for this exciting opportunity.