About CompanyAADME is a premier educational institution in India, renowned for its excellence in Digital Marketing and Business Leadership Programs. With recognition from esteemed publications like ZEE5, Hindustan Times, The Print, Yahoo News, and Yourstory, AADME stands as a beacon of quality education in the industry. Boasting a social media following of over 1 Lakh, AADME continues to lead the way in providing cutting-edge education and shaping future leaders.About the RoleWe're seeking a talented and passionate Social Media Marketing Expert & Graphic Designer to join our growing team. You\'ll be responsible for crafting and executing winning social media strategies across Instagram, LinkedIn, and YouTube, driving audience growth and brand awareness.Responsibilities:
Conduct in-depth topic research to identify content themes that resonate with our target audience on Instagram, LinkedIn, and YouTube.
Develop engaging and visually-appealing social media content calendars, including text posts, images, infographics, and videos.
Design high-quality graphics, including YouTube thumbnails, that adhere to brand guidelines and platform best practices.
Manage and schedule social media posts across all platforms, ensuring consistent brand voice and messaging.
Lead generation ability via social media marketing.
Monitor and analyze social media metrics (e.g., engagement, reach, follower growth, account audit) to measure campaign performance and optimize strategies.
Stay up-to-date on the latest social media trends, tools, and best practices.
Collaborate with internal teams (marketing, sales) to ensure alignment with overall marketing goals.
Qualifications:
Minimum 1.5 to 2 years of experience in social media marketing or a related field.
Proven track record of growing social media followings and engagement on Instagram, LinkedIn, and YouTube (portfolio samples required).
Strong understanding of social media algorithms and best practices for each platform.
Excellent graphic design skills with proficiency in design software (e.g., Adobe Photoshop, Canva).
Ability to conduct thorough content research and identify trending topics relevant to your target audience.
Experience with social media analytics tools and the ability to interpret data to inform content strategy.
Excellent written and verbal communication skills.
Highly organized and detail-oriented with a strong work ethic.
A passion for social media and a keen eye for visual design.
Bonus points for:
Experience with influencer marketing.
Video editing skills.
Note: Only shortlisted candidates will be contacted for further consideration. We thank all applicants for their interest in joining the AADME team.Job Type: Full-timePay: \xe2\x82\xb910,000.00 - \xe2\x82\xb916,000.00 per monthBenefits:
Flexible schedule
Work from home
Performance bonus
Schedule:
Day shift
Job Type: Full-timePay: \xe2\x82\xb912,000.00 - \xe2\x82\xb916,000.00 per monthBenefits:
Flexible schedule
Work from home
Schedule:
Day shift
Supplemental pay types:
Performance bonus
Yearly bonus
Application Question(s):
Do you have knowledge about YouTube Thumbnail Designing & Content Research?
Have you worked on Instagram, LinkedIn & YouTube?
Education:
Bachelor's (Preferred)
Experience:
Social media marketing: 1 year (Preferred)
Work Location: RemoteExpected Start Date: 01/07/2024
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