Job Description

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We are seeking a motivated and creative Social Media Marketing Specialist with 1 year of experience to join our dynamic team. The ideal candidate will have a solid understanding of social media platforms, digital marketing trends, and content creation strategies. You will be responsible for managing our social media presence, executing campaigns, and analyzing performance to drive engagement and brand growth.

Key Responsibilities:

• Social Media Management:
• Create, schedule, and manage daily posts across various social media platforms (Facebook, Instagram, Twitter, LinkedIn, etc.).
• Engage with followers, respond to comments and messages, and foster a positive community.
• Content Creation:
• Develop compelling and visually appealing content, including graphics, videos, and copy.
• Collaborate with the design and content teams to ensure brand consistency and high-quality outputs.
• Campaign Execution:
• Assist in the planning and execution of social media campaigns and promotions.
• Monitor and manage paid social media advertising, including budget tracking and performance analysis.
• Performance Analysis:
• Track and analyze social media metrics to measure the effectiveness of campaigns.
• Prepare reports on social media performance and suggest improvements based on data insights.
• Trend Monitoring:
• Stay updated with the latest social media trends, tools, and best practices.
• Identify and implement new strategies to enhance social media presence and engagement.
• Collaboration:
• Work closely with other marketing team members and departments to align social media strategies with overall marketing goals.
• Coordinate with influencers and partners to expand reach and drive traffic.

Qualifications:

• Bachelor's degree in Marketing, Communications, or a related field.
• 1 year of hands-on experience in social media marketing or a similar role.
• Proficiency in social media platforms and tools (e.g., Hootsuite, Buffer, Google Analytics).
• Strong written and verbal communication skills with a keen eye for detail.
• Experience with social media advertising and campaign management is a plus.
• Ability to work independently and as part of a team in a fast-paced environment.

Job Types: Full-time, Fresher

Pay: From ?15,000.00 per month

Benefits:

• Flexible schedule
• Internet reimbursement
• Provident Fund

Schedule:

• Day shift

Supplemental Pay:

• Quarterly bonus

Work Location: In person