Position Overview: We are seeking a talented and experienced Social Media Marketing Specialist to join our dynamic team. The ideal candidate will have a passion for social media, a deep understanding of various platforms, and a proven track record of driving results for clients in diverse industries. Responsibilities: - Develop and execute innovative social media strategies to increase brand awareness, engagement, and conversions for clients. - Create and curate compelling content (including text, images, and video) tailored to each platform and target audience. - Manage all aspects of social media campaigns, including content creation, scheduling, monitoring, and optimization. - Conduct thorough research and analysis to identify trends, insights, and opportunities for growth. - Collaborate closely with clients to understand their objectives, provide strategic guidance, and deliver measurable results. - Stay up-to-date with the latest social media trends, algorithms, tools, and best practices to continuously enhance campaign performance. Qualifications: - Bachelor\'s degree in Marketing, Communications, or a related field. - Minimum of 3 years of experience in social media marketing, preferably in an agency setting. - Proven track record of successfully managing and optimizing social media campaigns across multiple platforms (e.g., Facebook, Instagram, Twitter & LinkedIn). - Strong creative and storytelling skills, with the ability to craft engaging content that resonates with target audiences. - Proficiency in social media analytics and reporting tools to track KPIs, measure ROI, and provide actionable insights. - Excellent communication, presentation, and client management skills. - Ability to thrive in a fast-paced, deadline-driven environment and manage multiple projects simultaneously. - Self-motivated, detail-oriented, and passionate about staying ahead of industry trends and best practices. Job Type: Full-time Pay: \xe2\x82\xb98,000.00 - \xe2\x82\xb920,000.00 per month Schedule:

• Day shift

Education:

• Bachelor\'s (Preferred)

Experience:

• Social media marketing: 4 years (Required)
• total work: 4 years (Preferred)
• PPC Campaign Management: 3 years (Required)

Language:

• English (Preferred)

Location:

• Kolkata, West Bengal (Preferred)

Work Location: In person