Position Overview:We are seeking a talented and experienced Social Media Marketing Specialist to join our dynamic team. The ideal candidate will have a passion for social media, a deep understanding of various platforms, and a proven track record of driving results for clients in diverse industries.Responsibilities:- Develop and execute innovative social media strategies to increase brand awareness, engagement, and conversions for clients.- Create and curate compelling content (including text, images, and video) tailored to each platform and target audience.- Manage all aspects of social media campaigns, including content creation, scheduling, monitoring, and optimization.- Conduct thorough research and analysis to identify trends, insights, and opportunities for growth.- Collaborate closely with clients to understand their objectives, provide strategic guidance, and deliver measurable results.- Stay up-to-date with the latest social media trends, algorithms, tools, and best practices to continuously enhance campaign performance.Qualifications:- Bachelor's degree in Marketing, Communications, or a related field.- Minimum of 3 years of experience in social media marketing, preferably in an agency setting.- Proven track record of successfully managing and optimizing social media campaigns across multiple platforms (e.g., Facebook, Instagram, Twitter & LinkedIn).- Strong creative and storytelling skills, with the ability to craft engaging content that resonates with target audiences.- Proficiency in social media analytics and reporting tools to track KPIs, measure ROI, and provide actionable insights.- Excellent communication, presentation, and client management skills.- Ability to thrive in a fast-paced, deadline-driven environment and manage multiple projects simultaneously.- Self-motivated, detail-oriented, and passionate about staying ahead of industry trends and best practices.Job Type: Full-timePay: \xe2\x82\xb98,000.00 - \xe2\x82\xb920,000.00 per monthSchedule:

• Day shift

Education:

• Bachelor's (Preferred)

Experience:

• Social media marketing: 4 years (Required)
• total work: 4 years (Preferred)
• PPC Campaign Management: 3 years (Required)

Language:

• English (Preferred)

Location:

• Kolkata, West Bengal (Preferred)

Work Location: In person