Social Media Manager
Year Mumbai, Maharashtra, India
Job Description
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Reporting To: DirectorLocation: Malad (W)Experience: 2 - 4 yearsWork Days: Monday - SaturdayReporting time: 9:45 amKey Accountabilities
- Develops engaging, creative, innovative content for regularly scheduled posts, which enlighten audiences and promote brandfocused messages.
- Coordinates social media messaging with advertising departments, brand managers, and quarterly or seasonal company goals.
- Manages social media team members, including copywriters and other content creators, by overseeing their work and offering guidance or direction.
- Audits and analyses social media presences, including digital advertising costs and returns.
- Analyses social media campaigns with tracking systems to gather visitor data and determine efficacy and areas for social media campaign improvement.
- Works with other departments to develop social media timelines coinciding with new product releases, ad campaigns, or other brand messages.
- Monitors and develops reports on competitor activity within social media spaces.
- Analyse customer expectations according to past social media activity.
- Develop social media campaigns.
- Define KPIs and KRAs for social media campaigns.
- Update social media content across all channels.
- Engage with customers and followers.
- Use social media marketing tools such as Facebook Ads, Buffer and Hootsuite.
- Monitor paid campaigns and analyzes data obtained.
- Establish relationships with social media influencers to develop a strong network.
- Develop content or get it done by content developers.
- Keep an eye on social media trends.
- Communicate effectively to all stakeholders including senior management and content developers.
- Monitoring the clients brand on social media.
- Managing our online communities to ensure respectful and appropriate engagement.
- Overseeing customer service provided via social media.
- Analysing data to determine whether social media paid campaigns have achieved their objectives.
- A good knowledge of All Social Media platforms.
- Hands-on experience in Powerpoint presentation and report generation.
- Good knowledge of all MS office tools.
- Degree in marketing, communication studies, journalism, creative writing, or similar.
- Health insurance
- Paid sick time
- Provident Fund
- Day shift
- Mumbai, Maharashtra: Reliably commute or planning to relocate before starting work (Required)
- Bachelor's (Preferred)
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Job Detail
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Job IdJD3333576
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IndustryNot mentioned
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Total Positions1
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Job Type:Full Time
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Salary:Not mentioned
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Employment StatusPermanent
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Job LocationMumbai, Maharashtra, India
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EducationNot mentioned
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ExperienceYear