Job Description

Who We Are:

Kanerika is a global consulting organization focused on Data Integration, Analytics and Automation. Co-founded by Wharton Business School aluminous, serial entrepreneur and technologists, Kanerika has been creating creative solutions using unique digital consulting frameworks and modular solution architectures for 7+ years. As Kanerika team\xe2\x80\x99s core growth member, you are groomed to work with entrepreneurs, build a long term vision, provide mentorship for various aspects of value generation for people who choose to work at Kanerika as well as add your experience to the collective experience of the team.

Leading insurance company in the United States commissioned Kanerika to develop a data integration solution to save more than $20M USD every year. A premier customer defines their product pricing based on an automated competitive pricing discovery process implemented by Kanerika. A leading pharma major of the world could create new sales opportunities for more than $300M USD annually for the diagnostics data analytics built by Kanerika. At every step of the way, Kanerika helps to establish an empowered technological ecosystem that spans across data integration, analytics, automation and more importantly for people who choose to work and represent Kanerika globally. We are rapidly expanding our global offices and working with global clients to solve their high-priority business needs through Data Integration, Analytics and Robotics Process Automation (RPA) powered by AI/ML.

We are an Austin, Texas (USA) based company with offices in Austin, Singapore & Hyderabad (India).

Job Brief:

We are looking for a talented Social media manager to administer our social media accounts. You will be responsible for creating original text and video content, managing posts and responding to followers. You will manage our company image in a cohesive way to achieve our marketing goals.

As a Social media manager, we expect you to be up-to-date with the latest digital technologies and social media trends. You should have excellent communication skills and be able to express our company\xe2\x80\x99s views creatively.

Ultimately, you should be able to handle our social media presence ensuring high levels of web traffic and customer engagement.

Responsibilities:

- Perform research on current benchmark trends and audience preferences

- Design and implement social media strategy to align with business goals

- Set specific objectives and report on ROI

- Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos and news)

- Monitor SEO and web traffic metrics

- Collaborate with other teams, like sales and customer service to ensure brand consistency

- Communicate with followers, respond to queries in a timely manner and monitor customer reviews

- Oversee social media accounts\xe2\x80\x99 design (e.g. LinkedIn timeline cover, profile pictures and blog layout)

- Suggest and implement new features to develop brand awareness, like promotions and competitions

- Stay up-to-date with current technologies and trends in social media, design tools and applications

Requirements and Skills:

- Proven work experience as a Social media manager for a minimum of 2 years.

- Preferred degree: MBA in Marketing.

- Hands on experience of minimum 2 years in content management on different social media platforms like LinkedIn, YouTube, Twitter, Instagram.

- Experience in running influencer campaigns to engagement.

- Excellent copywriting skills.

- Ability to deliver creative content (text, image and shorts/reels/video)

- Solid knowledge of SEO, keyword research and Google Analytics

- Knowledge of traffic analytic tools and has run ad campaigns in the past.

- Familiarity with web design

- Excellent communication skills

- Analytical and multitasking skills

Responsibilities:
Eligibilities:

Kanerika Inc.