Job Description

About Us:

YMGrad is a leading study-abroad consultancy dedicated to helping students achieve their dreams of pursuing higher education overseas. We provide comprehensive services, including application support, university shortlisting, and expert guidance throughout the admissions process.

Job Summary:

We are looking for a dynamic and results-oriented

Social Media Marketer

with expertise in

email marketing, video editing, and search engine optimization (SEO)

to join our team. This position is ideal for a creative professional who can strategize, execute, and optimize multi-channel campaigns to drive engagement, brand awareness, and conversions.

Key Responsibilities:

Social Media Marketing:

Develop, implement, and manage innovative social media strategies across platforms (Facebook, Instagram, LinkedIn, etc.). Create engaging content, including posts, stories, and reels, tailored to each platform. Monitor social media trends and competitor activity to remain competitive in the industry.

Email Marketing:

Design and execute email marketing campaigns to engage and nurture leads.

Video Editing:

Produce and edit high-quality videos for social media, ads, and other marketing channels. Add graphics, animations, and subtitles to enhance the appeal of videos. Ensure video content aligns with the brand's voice and objectives.

Search Engine Optimization (SEO):

Optimize website content for search engines to enhance organic traffic and rankings. Conduct keyword research and implement SEO best practices in all digital content. Collaborate with the web development team to improve site structure and page performance.

Analytics and Reporting:

Track the performance of campaigns across social media, email, and search engines. Prepare detailed reports and use insights to refine strategies. Set measurable goals and KPIs for all campaigns.

Requirements:

Proven experience in social media marketing and content creation. Hands-on experience with video editing tools (Adobe Premiere, Canva). Proficient in email marketing platforms like Mailer Lite. Strong understanding of SEO techniques and tools. Creativity, attention to detail, and the ability to multitask in a fast-paced environment.
Job Types: Full-time, Permanent, Fresher

Pay: ?20,000.00 - ?25,000.00 per month

Benefits:

Flexible schedule Leave encashment Paid sick time Paid time off
Schedule:

Day shift
Supplemental Pay:

Yearly bonus
Application Question(s):

Please also share your portfolio with us.
Work Location: In person