Job Description

Key Responsibilities:

• Strategy Development:
• Create and execute social media marketing strategies aligned with overall marketing goals.
• Identify target audiences and tailor content to engage them effectively.
• Content Management:
• Develop, curate, and manage published content (images, video, written) across all social media platforms.
• Collaborate with graphic designers and content creators to produce high-quality visuals.
• Analytics and Reporting:
• Monitor, analyze, and report on social media performance metrics to inform strategy adjustments.
• Utilize analytics tools to track engagement, reach, and conversion rates.
• Community Engagement:
• Interact with followers, respond to inquiries, and manage customer relationships through social media channels.
• Foster a positive community by encouraging user-generated content and feedback.
• Trend Monitoring:
• Stay updated on the latest social media trends, tools, and best practices.
• Analyze competitor activity and industry developments to refine strategies.
• Collaboration:
• Work closely with other marketing team members to ensure cohesive messaging across all marketing channels.
• Assist in cross-promotional campaigns and collaborations with influencers.

Qualifications:

• Fresher with Bachelor's degree in Marketing, Communications, or a related field.
• Knowledge about managing social media accounts for brands or organizations.
• Strong understanding of social media platforms (e.g., Facebook, Twitter, Instagram, LinkedIn, TikTok).
• Proficiency in social media management and analytics tools (e.g., Hootsuite, Google Analytics).
• Excellent written and verbal communication skills.

Skills:

• Creativity in content creation and problem-solving.
• Analytical skills for interpreting data and making informed decisions.
• Ability to work independently and in a team-oriented environment.
• Strong organizational skills and attention to detail.

Job Type: Full-time

Pay: ?15,000.00 - ?18,000.00 per month

Schedule:

• Day shift

Education:

• Bachelor's (Preferred)

Work Location: In person