Social Media Executive
Year Navi Mumbai, Maharashtra, India
Job Description
b'
Experience : 1 - 3 Years
Job Type : Full Time, Intern
Salary : Standard or Open to Negotiate
Duties and Responsibilities:
- Paid Social Media Strategy: Develop, implement, and optimize paid social media strategies that align with the overall marketing objectives and target audience.
- Campaign Planning and Execution: Plan, create, and manage paid social media campaigns, including content creation, ad copywriting, and targeting to effectively reach and engage the target audience.
- Budget Management: Monitor and allocate the social media advertising budget effectively to achieve the best ROI for each campaign.
- Platform Management: Expertly handle various social media platforms like Facebook, Instagram, Twitter, LinkedIn, and other emerging platforms, keeping up with the latest trends, tools, and best practices.
- Creative Content Development: Collaborate with the creative team to produce compelling visual and written content that resonates with the target audience and adheres to brand guidelines.
- A/B Testing: Conduct A/B testing on ad creatives, copy, and targeting to optimize performance and improve key metrics.
- Analytics and Reporting: Track, analyze, and report on campaign performance regularly, providing insights and recommendations for continuous improvement.
- Audience Segmentation: Utilize audience segmentation and targeting to refine social media campaigns and improve audience engagement.
- Conversion Optimization: Work with the marketing team to improve the conversion funnel and ensure that social media campaigns drive measurable results.
- Influencer Marketing: Collaborate with influencers and manage influencer marketing campaigns to amplify brand awareness and engagement.
- Bachelor\'s degree in Marketing, Advertising, Communication, or a related field.
- Proven work experience as a Social Media Manager with a focus on paid social media campaigns.
- In-depth knowledge of social media platforms, advertising features, and analytics tools.
- Experience in managing social media advertising budgets and achieving positive ROI.
- Proficient in using social media scheduling and management tools.
- Strong analytical skills to interpret data and make data-driven decisions.
- Creative mindset with a keen eye for design and compelling content.
- Excellent written and verbal communication skills.
- Ability to work collaboratively in a fast-paced team environment.
Speak to HR team at
+91 9321 707 447
Write to us at
hr@gbim.com
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Job Detail
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Job IdJD3339783
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IndustryNot mentioned
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Total Positions1
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Job Type:Full Time
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Salary:Not mentioned
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Employment StatusPermanent
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Job LocationNavi Mumbai, Maharashtra, India
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EducationNot mentioned
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ExperienceYear