Job Description

WHAT WE ARE LOOKING FOR:

We are seeking a dynamic Social Media Executive to elevate our brand presence through social media channels and email marketing. The ideal candidate will also manage influencer marketing, PR efforts, online advertising, affiliate deals, and partnerships, ensuring consistent brand messaging and audience engagement.

RESPONSIBILITIES:

• Develop and implement social media strategies and content calendars, with a focus on Twitter.
• Define KPIs and KRAs for social media campaigns to optimize performance across platforms.
• Manage all social media profiles, ensuring consistent brand messaging.
• Create engaging content that resonates with the audience and promotes brand identity.
• Build and interact with a community around the brand by engaging with followers.
• Stay updated on trends, memes, and platform algorithms to enhance campaigns.
• Promote products, services, and content aligned with brand goals.
• Lead influencer marketing campaigns and manage Google Ads and TikTok Ads.
• Oversee affiliate programs, PR strategies, and partnerships.
• Collaborate with the marketing team and manage email marketing campaigns using tools like Mailchimp.

QUALIFICATIONS:

• Bachelor's degree in Marketing or related field.
• 1-2 years of experience in social media management, email marketing, and digital advertising.
• Proficiency in email marketing platforms such as Mailchimp or HubSpot.
• Expertise in influencer marketing, PR, and affiliate marketing.
• Excellent written and verbal communication skills with strong negotiation abilities.
• Creative thinker with a passion for brand building.
• Strong analytical skills for data-driven decision-making and providing insights.
• Knowledge of best practices for Twitter is a must.

BENEFITS:

• PTO (Paid Time Off)
• Flexible Working Hours
• Personal and Professional Growth
• Performance Bonus
• Bring your dog to work!

ABOUT US:

Bros Labs focuses on the concept of connecting data between people, services, content, and devices in a decentralized manner as opposed to traditional web architecture which mainly connects content between users and servers. Blockchain technology is a game changer. At Bros Labs, we applied Blockchain technology to almost every segment, because of its ability to provide transparency and security across industries, including reducing transaction costs by eliminating middlemen such as banks and attorneys. At Bros Labs, we handle trust, personal data, and transactions. It can be used for record-keeping, fraud prevention and even to manage supply chains. Web 3.0 decentralized applications (DApps) are hosted on the Blockchain network rather than on one central server.

Job Types: Full-time, Permanent

Pay: From ?25,000.00 per month

Benefits:

• Flexible schedule
• Paid sick time
• Paid time off

Schedule:

• Day shift

Supplemental Pay:

• Performance bonus
• Yearly bonus

Ability to commute/relocate:

• Ahmedabad, Gujarat: Reliably commute or planning to relocate before starting work (Required)

Application Question(s):

• What is your current/previous CTC?
• What is your Expected CTC?

Education:

• Bachelor's (Preferred)

Experience:

• Social media marketing: 1 year (Preferred)
• Email marketing: 1 year (Preferred)
• Canva: 1 year (Preferred)

Location:

• Ahmedabad, Gujarat (Preferred)

Shift availability:

• Day Shift (Required)

Work Location: In person