Job Description

Position: Social Media Executive

Location: Onsite

Type: Full-time

About Polka Tots:

Polka Tots is a leading baby products brand, committed to creating safe, comfortable, and innovative solutions for parents and their little ones. We're seeking a creative Social Media Executive to join Polka Tots and help grow our online presence.

Key Responsibilities:

? Planning: is a key responsibility of a Social Media Executive, involving the development of strategic content calendars and campaigns that align with business goals. This ensures timely, consistent, and effective engagement across social media platforms.

? Social Media Strategy: Plan and execute the social media calendar in alignment with marketing campaigns, product launches, and brand goals.

? Content Creation & Curation: Develop and execute engaging, creative, and high-quality content across all social media platforms (Instagram, Facebook, YouTube, Pinterest, etc.)

? Marketing : Email and Whatsapp Marketing Knowledge

? Community Engagement: Actively engage with our online community by responding to comments, and direct messages, and engaging with influencers, customers, and followers.

? Analytics & Reporting: Monitor social media performance, analyze metrics (likes, shares, engagement, reach), and provide regular reports with insights for continuous improvement.

? Campaigns & Collaborations: Support and manage Celebrity, Doctor/Mom influencer collaborations, B2B tie-ups, contests, giveaways, and promotional campaigns.

? Trends Monitoring: Stay updated on social media trends, tools, platforms, and best practices to ensure content stays fresh and relevant.

Skills & Qualifications:

? Proven experience in managing social media for a brand (preferably within baby/kids, lifestyle, or e-commerce industries).

? Excellent written communication skills with a creative flair.

? Strong understanding of social media platforms (Instagram, Facebook, Pinterest, etc.) and their respective best practices.

? Graphic design skills (knowledge of Canva, Adobe Spark, or similar tools) are a plus.

? Knowledge of basic photography/videography techniques is advantageous.

? Ability to multi-task, work under pressure, and meet deadlines.

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Job Types: Full-time, Permanent

Pay: ?15,000.00 - ?18,000.00 per month

Benefits:

• Health insurance

Schedule:

• Day shift

Supplemental Pay:

• Yearly bonus

Application Question(s):

• 2 year of Campaigns & Collaborations
• 2 year of Experience in Instagram & Facebook

Education:

• Bachelor's (Preferred)

Experience:

• Social media marketing: 2 years (Required)

Location:

• Ahmedabad, Gujarat (Required)

Work Location: In person