Location: Remote
Type: Full-Time
Schedule: Monday to Friday
Reports to: Marketing Director
Department: Marketing
About ARDEM
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At ARDEM Incorporated, our mission is to deliver exceptional business services outsourcing by fostering innovation, teamwork, and a deep commitment to client success. We believe in the power of perseverance, the value of integrity, and the importance of community. As we prepare for the next generation, we aim to expand our brand awareness and connect with a younger audience through innovative social media and content marketing strategies.
Position Overview:
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We are seeking a dynamic and creative social media and video content Marketing Specialist who shares our values of perseverance, integrity, and community. This individual will play a crucial role in expanding our brand presence across various social platforms and creating engaging content that resonates with our vision. The ideal candidate has high emotional intelligence, is a strategic thinker with a passion for digital marketing, content creation, video production, social media engagement, and leveraging the latest AI trends to develop high-converting marketing content.
Key Responsibilities:
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• Social Media Strategy and Management:
+ Develop and implement comprehensive social media strategies to increase brand awareness and engagement.
+ Manage and grow ARDEM's presence across key social media platforms (e.g., LinkedIn, Twitter, Instagram, Facebook, TikTok).
+ Monitor social media trends and adapt strategies to stay ahead of the curve.
+ Engage with followers, respond to comments and messages, and foster a strong online community.
• Content Creation and Management:
+ Create high-quality, engaging, and shareable content, including videos, reels, short-form content, and social media posts.
+ Collaborate with internal teams to develop content that aligns with ARDEM's brand voice and messaging.
+ Manage a content calendar to ensure consistent and timely delivery of content.
• Video Production and Short-Form Content:
+ Develop and produce compelling video content, including short-form videos and reels, tailored for various social media platforms.
+ Use video editing software to create polished and professional videos that capture the audience's attention.
+ Break down longer video content into short, engaging clips for platforms like Instagram Reels, TikTok, and YouTube Shorts.
+ Stay updated with the latest video trends and best practices to ensure content is relevant and engaging.
• Utilizing AI for Content Creation:
+ Leverage the latest AI tools and trends to develop high-quality video and marketing content.
+ Utilize AI for content optimization, audience targeting, and performance analysis to improve conversion rates.
+ Stay informed about emerging AI technologies and incorporate them into the content creation process.
• Audience Engagement and Growth:
+ Identify and engage with key influencers and potential partners in the industry to expand ARDEM's reach.
+ Develop strategies to attract and retain a younger audience through targeted campaigns and innovative content.
+ Use analytics tools to track the performance of social media and content marketing efforts, providing regular reports and insights.
• Brand Development:
+ Maintain and enhance ARDEM's brand identity across all digital channels.
+ Ensure all content and communications are aligned with the company's values and goals.
+ Innovate and propose new ways to connect with and inspire our audience.
Qualifications:
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• Bachelor's degree in Marketing, Communications, Journalism, or a related field. A background in human psychology is an added bonus.
• 3+ years of experience in social media management, content creation, digital marketing, video production, and working with US-based clients.
• Proven track record of developing and executing successful social media and content marketing strategies.
• Strong understanding of social media platforms, trends, and best practices, particularly in video content.
• Proven expertise in leveraging AI tools for content creation and marketing.
• Excellent written and verbal communication skills.
• Creative thinker with the ability to generate innovative ideas and solutions.
• Proficiency in using social media management and analytics tools (e.g., Hootsuite, Buffer, Google Analytics).
• Expertise in video creation and editing software (e.g., Adobe Premiere Pro, Final Cut Pro, Canva).
• Experience in creating short-form video content for platforms like Instagram Reels, TikTok, and YouTube Shorts.
• Familiarity with Alex Hormozi's marketing methods as outlined in "$100M Leads."
• Ability to work independently and as part of a team in a fast-paced environment.
• Passion for staying updated with the latest digital marketing and AI trends and technologies.
Ideal Candidate Profile:
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The ideal candidate is a highly creative individual with a passion for storytelling through video and digital content. They should have a keen eye for detail, a strong understanding of social media trends, and the ability to produce engaging short-form videos that resonate with a younger audience. This role is perfect for someone who is innovative, proactive, and eager to make a significant impact on the company's marketing strategy.
What We Offer:
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• Competitive salary and benefits package.
• Opportunities for professional growth and development.
• A collaborative and supportive work environment.
• Room for advancement within the organization based on demonstrated expertise and value.
Interview Requirement:
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Candidates are required to share profiles of brands they are managing or have managed, showcasing their expertise and successful campaigns and short form.
How to Apply:
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Interested candidates should submit their resume, a cover letter detailing their relevant experience, and examples of previous social media and content marketing work to isha.ashwini@ardem.com.
Join us at ARDEM Incorporated and help shape the future of business services outsourcing!
NOTE!
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ARDEM will never ask for any personal information or banking information during the hiring process for any data entry/processing type of work. If you are contacted by any party claiming to represent ARDEM Incorporated offering work from home jobs - this is fraud. Please disregard and refer to ARDEM's Careers page for all open job positions. We apologize for any inconvenience caused by such acts.
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