Seo Manager

Year    Shiliguri, West Bengal, India

Job Description

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We are looking for an exceptional SEO Manager, one who is passionate about search engine marketing, well-versed in the latest algorithm developments and has a successful background with technical, on-page and off-page SEO. We need someone who is able to effectively oversee a team that delivers exciting innovations and best practice solutions to our clients. We believe in positive reinforcement and want someone who's excited to join a team focused on delivering excellent results while maintaining and nurturing a positive environment.We are looking for a Search Marketing Manager (SEO) with the quality and experience to oversee a selection of client campaigns, delivering our first class SEO offering. This would be for our portfolio of fantastic clients, across a significant range of industries and specilities.Key Responsibilities\xc2\xb7 Overseeing Technical SEO, Content and Digital PR and setting the strategic direction for your client accounts, to ensure that we are continuously improving how we are able meet the demands of clients in a constantly changing environment.\xc2\xb7 Defining the products and services that we offer.\xc2\xb7 Having a clear understanding of how SEO strategy fits within a wider marketing strategy and compliments other channels.\xc2\xb7 Having a clear understanding of our clients commercial goals, and being able to center the strategy around revenue/ leads, not just traffic.Management of your SEO team\xc2\xb7 Overseeing the allocation of resources against the work that has been booked. The majority of which is retainer based, but there are also separate projects, including audits (Strategy, Technical, Content and Digital PR), website migrations and bespoke project work.\xc2\xb7 Developing the processes and systems to ensure the smooth delivery of products and services.\xc2\xb7 Ensuring that the quality of our work remains high.\xc2\xb7 Ensuring that the result of our work is meeting any expectations the clients might have - and taking appropriate action if not.\xc2\xb7 Being available to support the SEO team when needed.\xc2\xb7 Recruiting new talent into the SEO team.\xc2\xb7 Overseeing the training and development of the SEO team.\xc2\xb7 Motivating, mentoring and inspiring SEO team.Leading by example\xc2\xb7 Demonstrate considerable SEO knowledge across Technical SEO, Content Strategies and Digital PR.\xc2\xb7 Demonstrating great work, particularly around strategic client work.\xc2\xb7 Being active in company meetings.\xc2\xb7 Evidence of successful SEO management experience.\xc2\xb7 Offering views, insights and experience.Continued Development\xc2\xb7 Continuous learning. Every employee has 1 day per month personal training time (including external training and conference events).\xc2\xb7 Further development through leading on experiments in client time and RND activities.\xc2\xb7 Exposure as a thought leader in SEO through upcoming videocast seriesExperience RequiredWe are specifically looking for candidates with proven skills and experience agency-side SEO, who can demonstrate:Superb knowledge of SEO, across:\xc2\xb7 Technical SEO\xc2\xb7 SEO strategy\xc2\xb7 SEO auditing\xc2\xb7 Reading and interpreting data\xc2\xb7 UX for SEO (properly satisfying user intent of a query)\xc2\xb7 Good organisation, able to manage self and a growing team\xc2\xb7 A scientific testing approach with good data analysis skills\xc2\xb7 Agency Experience - leading an SEO team\xc2\xb7 Good Content writing and creation skills\xc2\xb7 Google Analytics\xc2\xb7 Google Tag Manager\xc2\xb7 Search Console\xc2\xb7 SEMrush\xc2\xb7 Screaming Frog\xc2\xb7 Google Sheets\xc2\xb7 Google Looker StudioHighly competent in:\xc2\xb7 Content\xc2\xb7 Digital PR\xc2\xb7 Experience in training SEO staff, and developing young talent\xc2\xb7 Able to manage other professionals working on SEO projects\xc2\xb7 Have working knowledge of PPC search\xc2\xb7 Able to take a role in developing our SEO services and client base\xc2\xb7 Able to demonstrate good client communication and management skills\xc2\xb7 Excellent understanding of site architecture\xc2\xb7 Clear on the technologies behind websites, best practice UX and the components which contribute towards effective landing pages\xc2\xb7 Numerate and Equipped with a good eye for detailJob Type: Full-timePay: \xe2\x82\xb945,000.00 - \xe2\x82\xb960,000.00 per monthBenefits:
  • Health insurance
  • Leave encashment
  • Paid time off
Schedule:
  • Day shift
Supplemental pay types:
  • Performance bonus
  • Yearly bonus
Application Question(s):
  • Where do you think is the best place to get data for organic search?
  • What is your understanding of link equity? And how should it be effective used in SEO?
  • You are looking at data in GA4 and you notice revenue from direct has gone up 400% YOY, but there is no brand marketing taking place, and the landing pages are not the homepage. What might be happening here?
  • How important is indexation in Google Search Console? Can you give an example of what index bloat is? And what might is mean for organic traffic?
  • You are managing the SEO for a website and you see that traffic is going up, but website conversions are going downwhat might be happening here? How would you find out?
Experience:
  • total work: 3 years (Required)
Work Location: In person

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Job Detail

  • Job Id
    JD3324426
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Shiliguri, West Bengal, India
  • Education
    Not mentioned
  • Experience
    Year