Job Description

Full job description

As a SEO Specialist at

Inspiro Web Solutions

, you will be part of our in-house team responsible for improving the search engine visibility and driving organic website traffic. With 3 years of experience in SEO, you will be expected to contribute to both on-page and off-page SEO activities, keyword research, content optimization, and continuous performance tracking.

Key Responsibilities:

On-Page SEO Optimization:

Conduct comprehensive website audits to pinpoint areas for SEO improvement. Optimize web pages by refining meta tags, header tags, URL structures, and content for target keywords. Implement effective internal linking strategies for enhanced user experience and SEO performance. Ensure website content is aligned with best SEO practices for both desktop and mobile versions.

Off-Page SEO:

Create and execute link-building strategies to acquire high-quality backlinks. Develop outreach campaigns to secure guest posts and backlink opportunities from authoritative sites. Monitor and manage backlinks to ensure their quality and relevance.

Content Strategy & Development:

Collaborate with content creators to develop keyword-optimized blog posts, articles, and landing pages. Analyze user intent and recommend content topics to improve site traffic and engagement. Ensure that content follows SEO best practices and targets high-volume, relevant keywords.

SEO Analytics & Reporting:

Regularly track and measure SEO performance using tools like Google Analytics, Google Search Console, SEMrush, and Ahrefs. Generate reports highlighting key SEO metrics such as organic traffic, rankings, click-through rates, and bounce rates. Use data insights to optimize SEO strategies and provide actionable recommendations to clients.

Technical SEO:

Work with the development team to identify and fix technical SEO issues (e.g., site speed, mobile optimization, crawl errors). Implement structured data (Schema Markup) to enhance search engine understanding of website content. Monitor indexing issues and ensure pages are properly indexed by search engines.

Competitor & Industry Analysis:

Perform regular competitor analysis to identify trends and SEO strategies in the industry. Stay updated with the latest SEO techniques, algorithm updates, and industry best practices.

Collaboration & Communication:

Collaborate closely with other digital marketing teams, including social media, PPC, and web development. Provide SEO insights and recommendations for client meetings, discussions, and strategy sessions. Communicate SEO strategies clearly and effectively to internal teams and clients.

Capability to Handle Multiple SEO Projects Single-Handedly

Manage end-to-end SEO strategies for multiple projects simultaneously, ensuring each aligns with client goals and timelines. Conduct detailed website audits, keyword research, and competitor analysis for each project. Prioritize tasks across projects effectively, maintaining high-quality deliverables within tight deadlines. Continuously optimize workflows and strategies to enhance the performance of multiple SEO campaigns simultaneously. Stay organized and ensure no compromise in quality while juggling various tasks across different projects.

Key Skills & Requirements:

Experience:

3 years of hands-on Agency based SEO experience is must, including expertise in on-page and off-page SEO, keyword research, and content optimization.

SEO Tools:

Proficient in using SEO tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, Moz, etc.

Content Optimization:

Strong ability to work with content teams to optimize text for SEO purposes.

Technical Skills:

Understanding of HTML, CSS, and familiarity with content management systems (CMS) like WordPress.

Analytical Thinking:

Ability to analyze data, draw insights, and make data-driven SEO recommendations.

Communication:

Strong written and verbal communication skills, able to articulate complex SEO concepts to both technical and non-technical stakeholders.

Problem-Solving:

Capable of identifying SEO issues and implementing corrective actions effectively.

Detail-Oriented:

High attention to detail in content and technical SEO optimization.

Certifications:

Google Analytics, SEMrush, or any other SEO-related certifications are a plus.

Preferred Qualifications:

Bachelor's degree in Marketing, Business, Communications, or related fields. Previous experience working in a fast-paced digital marketing agency is a must
Job Types: Full-time, Permanent

Pay: ?20,000.00 - ?30,000.00 per month

Job Type: Permanent

Pay: ?15,000.00 - ?30,000.00 per month

Schedule:

Day shift
Experience:

total work: 2 years (Preferred)
Work Location: In person