Responsibilities
As an SEO specialist, you'll need to:
• program in HTML, CSS and JavaScript to ensure the site is accessible and easy to follow and for increased interaction with visitors - this may involve working on video and PDFs
• run pay-per-click (PPC) campaigns to increase revenue through sponsored online advertising
• write original content for webpages - tailored for the target audience
• make technical recommendations to developers
• constantly check search terms, rankings and analytics to monitor performance of client websites and make recommendations for improvement
• engage with other businesses (affiliates) over link-building opportunities, to bring in paid commission for driving customers to their websites
• employ user experience (UX) and conversion rate optimisation methods to turn visitors into more active users and to help improve website performance
• drive targeted and loyal traffic to a website by community building
• use social media to distribute content and encourage more external sites to link to your content - giving you more authority
• develop and integrate content marketing strategies
• monitor the algorithms set by the search engines to keep up to date with changes.
Job Type: Full-time
Pay: ?8,211.08 - ?29,502.42 per month
Schedule:
• Day shift
Education:
• Bachelor's (Preferred)
Experience:
• SEO: 1 year (Preferred)
• PPC Campaign Management: 1 year (Preferred)
• total work: 2 years (Preferred)
Work Location: In person
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