Responsibilities
• Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns
• Track, report, and analyze website analytics and PPC initiatives and campaigns
• Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
• Optimize copy and landing pages for search engine marketing
• Perform ongoing keyword discovery, expansion and optimization
• Research and implement search engine optimization recommendations
• Research and analyze competitor advertising links
• Develop and implement link building strategy
• Work with the development team to ensure SEO best practices are properly implemented on newly developed code
• Work with editorial and marketing teams to drive SEO in content creation and content programming
• Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
Job Types: Full-time, Fresher
Pay: ?16,978.08 - ?22,216.81 per month
Benefits:
• Commuter assistance
• Flexible schedule
• Internet reimbursement
• Paid sick time
• Paid time off
• Provident Fund
Schedule:
• Day shift
Supplemental Pay:
• Performance bonus
Education:
• Bachelor's (Preferred)
Experience:
• SEO: 1 year (Preferred)
• PPC Campaign Management: 1 year (Preferred)
• total work: 1 year (Preferred)
Work Location: In person
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