Roles and Responsibilities

• Good understanding of search engine optimization techniques
• Responsible for the execution, coordinating, and implementing SEO activities (on-page & off-page) for websites
• Must have off-page/on-page SEO knowledge
• Conduct on-site and off-site SEO competitor analysis
• Help to execute on-site and off-site SEO strategies (including link building) for a range of clients in a host of industries
• Perform keyword research to optimize existing content and explore new opportunities
• Maintain weekly reports and monthly reports
• Perform competition analysis and backlink analysis
• Carrying out all off-page activities like Directory submission, Business Listing, Blog posting, Social Bookmarking, etc.
• Classifieds ads submission, Image sharing, and many more activities
• Carrying out SEO Audit work, connecting bloggers for quality backlinks
• Maintaining blogs & implementing SEO optimization techniques for the website
• The candidate should have knowledge and expertise in Google Analytics Tracking to Improve Site Performance and Traffic

Desired Candidate Profile

• Knowledge in on-page and off-page SEO, optimizing Meta tags, URLs, keyword density, and prominence
• Performing ongoing keyword research, including discovery and expansion of keyword opportunities
• Developing and implementing a link-building strategy
• Researching and implementing search engine optimization recommendations
• Working with the development team to ensure SEO best practices are properly implemented
• Recommending changes to website architecture, content, linking, and other factors to improve SEO positions for target keywords
• Optimizing website content and landing pages