Job Description

About Us:

Cambridge English Academy is a renowned language training institute dedicated to providing top-quality education and test preparation services. With a strong commitment to excellence and a focus on empowering individuals through language proficiency, we have established ourselves as a trusted name in the industry.

At Cambridge English Academy, we believe in the power of effective digital marketing to reach a wider audience and connect with individuals who can benefit from our services. As an SEO Executive, you will play a vital role in driving our online visibility and ensuring that our website ranks prominently in search engine results.

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For our digital marketing team, Cambridge English Academy is looking for a talented and motivated SEO Executive. You will be instrumental in increasing our online presence and bringing in organic traffic to our website as an SEO executive. Our digital marketing initiatives will be more successful overall thanks to your proficiency with SEO tactics and strategies.

Responsibilities:

• Create and put into action efficient SEO methods to raise our website's exposure on search engines and increase its organic search ranks.
• Identify pertinent target keywords and phrases that complement our business objectives and target market by conducting in-depth keyword research.
• Make sure all material on your website--landing pages, blog entries, and product pages--is optimized for search engines and ranks highly for the keywords you want to use.
• Carry out on-page optimization activities, such as improving internal linking structures, header tag optimization, meta tag optimization, and keyword placement.
• Use analytics software and SEO tools to analyze the performance of websites, pinpoint areas for development, and make the required adjustments to improve website performance.
• Track and maintain website rankings, organic traffic, and conversion rates while informing stakeholders on a regular basis with reports and analysis.
• To find SEO chances, do a competition study and keep abreast of industry developments and best practices.
• Keep yourself updated about changes to search engine algorithms and industry trends so you can modify your SEO tactics and plans appropriately.
• Work together with developers and content producers to make sure that technical and content elements of websites follow SEO best practices.
• Oversee and improve local search engine optimization tactics, such as customer review tactics, local directory submissions, and Google My Business listing maintenance.

Requirements:

• Bachelor's degree in Marketing, Communications, or a related field.
• Solid track record of enhancing organic search ranks and putting SEO methods into practice.
• Thorough understanding of search engine algorithms, ranking variables, and best practices for SEO.
• Familiarity with SEO tools and resources, including Google Analytics, Ahrefs, Moz, SEMrush, and Google Search Console.
• Knowledge of both on- and off-page optimization strategies, such as technical SEO, link building, content optimization, and keyword research.
• Strong analytical abilities with the capacity to evaluate information, derive conclusions , and provide recommendations based on evidence.
• Competent with CMS systems, especially WordPress, and have a rudimentary understanding of HTML.
• Strong communication abilities both written and verbal, with the capacity to work well in cross-functional teams.

Job Type: Full-time

Pay: ?15,000.00 - ?25,000.00 per month

Benefits:

• Cell phone reimbursement

Schedule:

• Day shift
• Morning shift

Supplemental Pay:

• Performance bonus
• Yearly bonus

Ability to commute/relocate:

• Laxmi Nagar, Delhi, Delhi: Reliably commute or planning to relocate before starting work (Required)

Education:

• Bachelor's (Required)

Experience:

• SEO: 1 year (Required)

Location:

• Laxmi Nagar, Delhi, Delhi (Required)

Work Location: In person