Job Description

About Us -

BloomX Business Solutions is a performance-based digital marketing agency. We love to dig into the client's problems and solve them with digital solutions. We started this agency in 2020 with a vision to be an engine of the growing Indian economy and be the most efficient bridge between service providers & seekers. Our focus is on delivering key outcomes, building extraordinary teams, and quickly adapting to new learnings.

We create, optimize and bloom business ideas that matter. We specialize in digital marketing & technology solutions.

About The Role -

We are seeking a dedicated Search Engine Optimization Specialist, who will be responsible for keyword research, SEO audits, link building, web analytics, and on-page SEO. The role involves optimizing websites to improve search engine rankings and drive organic traffic.

Key Responsibilities:

• Conduct Keyword Research: Identify and analyze target keywords to inform content strategy and SEO initiatives.
• Perform SEO Audits: Execute comprehensive site audits to evaluate SEO performance, usability, and technical aspects.
• Optimize On-Page Elements: Enhance website content, meta tags, headings, and images to improve search engine rankings.
• Develop Link-Building Strategies: Create and implement effective link-building campaigns to increase domain authority and traffic.
• Monitor and Analyse Performance: Utilize web analytics tools to track organic traffic, conversion rates, and other key performance indicators.
• Stay Updated on SEO Trends: Keep abreast of industry trends, algorithm updates, and best practices to adapt strategies accordingly.
• Collaborate with Content Teams: Work closely with content creators to ensure SEO best practices are integrated into content development.
• Generate Reports: Prepare regular reports on SEO performance and present findings and recommendations to stakeholders.
• Troubleshoot SEO Issues: Identify and resolve any technical SEO issues, including crawl errors, broken links, and page speed concerns.
• Educate and Train Team Members: Provide guidance and training on SEO practices to enhance the overall digital marketing efforts of the team.

Must Have Skills -

• Keyword Research: Proficient in identifying high-value keywords to drive organic traffic
• SEO Audits: Experienced in conducting comprehensive audits to assess website performance and identify improvement opportunities
• On-Page SEO: Skilled in optimizing web pages for search engines, including content, meta tags, and user experience
• Link Building: Knowledgeable in effective link-building strategies to enhance domain authority
• Web Analytics: Proficient in using analytics platforms (e.g., Google Analytics, SEMrush) to track performance and derive insights
• SEO Tools: Familiar with a variety of SEO tools (e.g., SEMRush, Ahrefs, Moz) for keyword tracking, competitor analysis, and site audits

Digital Marketing Expertise -

Up to date with the latest trends and best practices in digital marketing to ensure strategies are relevant and effective.

Analytical Skills -

Excellent analytical and problem-solving abilities to interpret data and optimize strategies accordingly.

Communication and Collaboration -

Strong communication skills for effective collaboration with cross-functional teams and stakeholders.

Qualification & Other Details -

• Graduation
• 2+ years' experience of SEO (ecommerce brands preferably)

Job Type: Full-time

Pay: ?8,966.19 - ?25,000.00 per month

Schedule:

• Day shift

Education:

• Bachelor's (Preferred)

Experience:

• SEO: 2 years (Preferred)

Work Location: In person