Job Description

Key Responsibilities Content Writing & Strategy ? Content Creation: Write clear, compelling, and SEO-optimized content for websites, applications, social media, and other digital platforms. ? Content Planning: Develop and execute content strategies to support brand objectives, enhance visibility, and engage target audiences. ? Research: Conduct in-depth research on relevant topics to create well-informed content, ensuring accuracy, originality, and alignment with the latest industry trends. ? Keyword Optimization: Utilize keyword research to optimize content for search engines, using tools like Google Analytics, SEMrush, or Ahrefs. ? Editing & Proofreading: Ensure content quality through self-edits and proofreading to maintain high standards of grammar, punctuation, and brand voice consistency. Social Media Management ? Content Strategy for Social Media: Plan, create, and schedule engaging social media content that aligns with brand guidelines and resonates with the target audience. ? Profile Management: Oversee and update social media profiles across platforms (e.g., Facebook, Instagram, LinkedIn, Twitter), maintaining a cohesive and consistent brand presence. ? Audience Engagement: Develop strategies to boost engagement through interaction, storytelling, and community-building on social channels. ? Trend Awareness: Stay up-to-date with social media trends, algorithm changes, and best practices to refine social media strategies. Community Management ? Community Engagement: Actively engage with the online community, responding to comments, messages, and mentions to foster meaningful connections and a sense of community. ? Moderation: Manage and moderate conversations on social media platforms, ensuring adherence to community guidelines and maintaining a positive brand image. ? Feedback Management: Collect feedback from the community to gain insights into audience preferences and report findings to the marketing team for strategic planning. ? Event Promotion & Live Interactions: Coordinate online events, Q&A sessions, and live interactions to increase brand engagement and community loyalty. Analytics & Optimization ? Performance Monitoring: Use analytics tools to track social media and content performance, analyzing content effectiveness, engagement levels, and making data-driven improvements. ? Campaign Optimization: Leverage feedback from analytics to refine social media campaigns, maximize engagement, and ensure KPI achievement. ? Content Management System (CMS) Proficiency: Use CMS tools, such as WordPress, to upload, update, and format website content. Collaboration & Cross-Functional Work ? Content Collaboration: Work closely with design, marketing, and sales teams to create cohesive campaigns and multimedia content. ? Brand Voice & Consistency: Maintain consistent brand tone, voice, and messaging across all content channels, including website, blog, social media, and email marketing. Qualifications & Requirements Education: Bachelor's degree in Marketing, Communications, Journalism, English, or a related field. Experience: 3-4 years of experience in SEO-driven content writing, social media management, and community engagement. Technical Skills: ? Proficiency in SEO tools (e.g., Google Analytics, SEMrush, Ahrefs) ? Familiarity with content management systems like WordPress ? Competence with social media and community management tools (e.g., Hootsuite, Buffer, Sprout Social

Job Type: Full-time

Pay: ?600,000.00 - ?1,200,000.00 per year

Schedule:

• Day shift

Experience:

• Content writing: 1 year (Preferred)
• total work: 1 year (Preferred)

Language:

• Hindi (Preferred)
• English (Preferred)

Work Location: In person