Job Description

### : Senior Social Media Manager**Position Overview: **The Senior Social Media Manager is responsible for developing and executing comprehensive social media strategies that enhance brand visibility, drive engagement, and foster community growth. This role requires a strategic thinker with a deep understanding of social media platforms, trends, and analytics, capable of leading a team and collaborating cross-functionally to achieve business objectives.**Key Responsibilities: **1. **Strategy Development: **- Develop and implement a holistic social media strategy aligned with the company\'s marketing and business goals.- Identify target audiences and create tailored content strategies for various social media platforms (e.g., Facebook, Twitter, Instagram, LinkedIn, TikTok).2. **Content Creation and Management: **- Oversee the creation, curation, and management of all published content (images, videos, written posts).- Ensure content is on-brand, consistent in style and quality, and optimized for each platform.- Develop a content calendar to plan and schedule posts in advance.3. **Team Leadership: **- Lead, mentor, and develop a team of social media specialists and coordinators.- Provide clear direction, feedback, and professional development opportunities for team members.- Foster a collaborative and creative work environment.4. **Community Engagement: **- Monitor social media channels for engagement opportunities and respond to customer inquiries and comments promptly.- Build and nurture relationships with key influencers and brand advocates.- Manage and mitigate any social media crises or negative interactions.5. **Analytics and Reporting: **- Track, analyze, and report on social media performance using analytics tools.- Provide insights and recommendations to improve engagement, reach, and ROI.- Stay informed about emerging trends, tools, and best practices in social media.6. **Campaign Management: **- Plan and execute social media advertising campaigns.- Collaborate with the marketing team to integrate social media efforts with broader marketing initiatives.- Manage budgets and allocate resources efficiently.7. **Collaboration: **- Work closely with other departments (e.g., marketing, PR, product development) to ensure cohesive messaging and branding.- Coordinate with external agencies, freelancers, and partners as needed.**Qualifications: **- Bachelor\'s degree in marketing, Communications, Business, or a related field.- Minimum of 7-10 years of experience in social media management, with a proven track record of success.- Strong understanding of social media platforms, analytics, and tools.- Excellent written and verbal communication skills.- Creative thinking and problem-solving abilities.- Strong leadership and team management skills.- Ability to work under pressure and manage multiple projects simultaneously.- Experience with social media advertising and paid campaign management.- Proficiency in social media management tools (e.g., Hootsuite, Sprout Social).**Preferred Skills: **- Experience in a similar role within the [industry specific to the hiring company].- Knowledge of SEO and web traffic metrics.- Familiarity with graphic design and video editing software.interested Candidates can send their resume to nidhiacesglobal@gmail.comFor more details, you can visit our website:

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