Job Description

We are looking for a Senior Social Media & Community Growth Manager with extensive experience in managing and scaling social media initiatives, influencer marketing, and community engagement. This role requires a strategic thinker with a passion for social media, who can drive user acquisition and community growth through innovative campaigns and effective collaboration with influencers, creators, and cross-functional teams.Key Responsibilities :- Develop and execute comprehensive social media strategies to boost engagement, grow the follower base, and enhance brand visibility across multiple platforms.- Design and manage influencer marketing campaigns, including creator acquisition, ambassador programs, and referral initiatives to drive user growth.- Launch and oversee community programs (such as VIP/creator programs) that foster strong user loyalty and increase retention rates.- Collaborate with product and marketing teams to provide user insights and develop content that resonates with target audiences.- Manage the end-to-end process of social media campaigns, including budgeting, performance tracking, and reporting on key metrics (e.g., engagement rates, follower growth).- Create and implement social media content calendars aligned with overall brand strategy and marketing objectives.- Analyze social media trends, campaign performance, and customer feedback to identify growth opportunities and optimize future initiatives.- Build partnerships with external agencies to enhance content creation, mentorship programs, and training for creators.Qualifications :- Bachelor\'s degree in Management, Marketing, or a related field.- 5+ years of experience in social media management, influencer marketing, and community engagement.- Demonstrated success in driving growth and engagement across social media platforms.- Strong project management and budget management skills.- Excellent communication, creativity, and analytical skills to adapt to evolving social media trends. (ref:updazz.com)

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