This is a full-time remote role for a Senior Salesforce Marketing Cloud Consultant The Senior Consultant will work with clients and internal stakeholders to identify opportunities for process improvement and automation, design and implement technical solutions in Salesforce, manage code review, and lead or execute solutions testing. They will provide technical expertise to internal and external customers, mentor junior developers, and use agile methodologies to manage projects.
Responsibilities:
• Consult with Marketing & CRM Managers/ Business to optimize & implement Online
Marketing campaigns/scenarios by leveraging Salesforce recommended best practices
• Act as subject matter expert for SFMC - Email Journeys, Audience Creation, Data
Extensions, Tracking & sub-segments, analytics, Mobile Connect for SMS, Opt-Out
Management, Cloud Pages, Surveys etc.
• Assist with technical aspects of email marketing and triggered campaigns and Alerts e.g.
solution data capture requirements, lead generation feeds, etc
• Create Cloud Pages, Automations, Integration with Salesforce, Java script, AmpScript,
Surveys etc
• Ability to advise and support with all aspects of Marketing Cloud like IP warming, SMS
setups, Improve email delivery to inbox etc
• Actively participate in Agile meetings and ensure assigned tasks are completed on time
to support project deliverables
Requirements & Qualifications :
• Bachelor's degree or equivalent
• 8+ years of experience and certifications in Salesforce Marketing Cloud (SFMC)
• Expertise in Salesforce Marketing Cloud Email Studio, Salesforce Marketing Cloud
Engagement
• Experience of Salesforce Sales and Service Cloud, Lead Management, Call Tasks, Case
Management, Surveys etc.
• Experience in Web programming (e.g. HTML, CSS, XML, JavaScript, AMPScript,
RESTful APIs)
• Experience in Agile methodologies & familiarity with tools like Bitbucket/Git, Eclipse, RAD, JIRA, and Confluence.
• Expertise in SQL, SOQL development and design skills
• Knowledge of other Salesforce products is a bonus.
• Excellent oral and written communication skills
• Ability to work 7 am - 3 PM EST.
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