Role: Senior Marketing ManagerExperience Range: 5+ years of experience in marketing, with at least 2 years in a manager role, preferably in the coworking or real estate industry.Preferred Qualifications:
Bachelors degree in marketing, business, or a related field; MBA preferred.
Interview Process: Applicant questionnaire > Video Assessment > Face to Face Rounds > HR RoundAbout the Company :BHIVE is a group of Co-working and FinTech companies focused on commercial real estate. We started out as the oldest co-working brand in Bangalore and is now one of the largest chains of co-working spaces in Bangalore. Established in the year 2014, we have a presence in multiple key locations in Bangalore and are on track to expand to multiple other key locations of the city. Beyond Co-working, we have entered other flexible leasing products like managed office and enterprise leasing solutions. To know more, check out our website - www.bhiveworkspace.comWe also provide investment opportunities via Revenue-based financing(RBF) and fractional ownership. Also, we are in the process of launching a category-II AIF. To know more, check out our website - www.bhivealts.comOur mission is to be Indias largest and most comprehensive platform for commercial real estate rental solutions, driven by a customer-centric mindset. We strive to be the go-to partner of choice for customers by offering best-in-class customer experience, value for money, tailor-made solutions and the options available.Role Summary :BHIVE Workspace is looking for an experienced and results-driven Senior Marketing Manager to join our team and lead our marketing efforts, driving growth, and enhancing brand visibility.The Senior Marketing Manager will be responsible for developing and implementing marketing strategies that align with the companys goals and objectives. Our ideal candidate will have a strong background in marketing, excellent communication and leadership skills, and the ability to work in a fast-paced environment.Key Deliverables :
Develop and implement a comprehensive marketing strategy that aligns with the companys overall business objectives, focusing on lead generation, customer acquisition, and retention.
Oversee the planning, development, and execution of multi-channel marketing campaigns, including digital, social media, email, content, and events.
Conduct market research and competitor analysis to identify industry trends, customer insights, and opportunities for growth and differentiation.
Establish, monitor, and report on key performance indicators (KPIs) to measure the success and ROI of marketing initiatives, ensuring continuous optimization and improvement.
Collaborate with cross-functional teams, including sales, design, content, and product, to ensure consistent and effective marketing messaging and materials.
Manage and develop a high-performing marketing team, providing guidance, support, and mentorship to achieve collective goals.
Develop and manage the marketing budget, ensuring the efficient allocation of resources and the maximization of return on investment.
Build and maintain strong relationships with key stakeholders, including media, industry influencers, and strategic partners, to amplify our brands presence and credibility.
Stay up-to-date on industry trends, best practices, and emerging technologies, continuously identifying opportunities for innovation and growth.
Key Competencies and skills:
Proven track record of developing and executing successful marketing strategies and campaigns that drive growth.
Strong understanding of data-driven marketing, customer segmentation, and performance measurement.
Excellent leadership, communication, and interpersonal skills, with the ability to inspire and manage a high-performing team.
Demonstrated experience in digital marketing, including SEO, SEM, social media, email, and content marketing.
Strong project management, organizational, and multitasking abilities.
Ability to work collaboratively in a fast-paced, dynamic environment.
Proficiency in marketing automation tools, analytics platforms, and CRM systems is preferred.
Employee Benefits:
BHIVE has a very strong employee benefits policy including an employee-friendly ESOP policy in place. ESOPs may be applicable to the role based on performance.
How To Apply?Please send your CV to hr@bhiveworkspace.com with the subject Application for the post of Senior Marketing Manager.
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