Senior Manager Media
Job Description
Executing activities related to media budget formulation, media planning, buying and
implementation and producing action plans that are aligned with the marketing and media
objectives.
Identifying and implementing innovative methods of media planning and buying and recommends
the right media priorities, using analytics, campaign insights and consumer taste.
Participating in price negotiation for slot purchase in television and radio airtime, and advertising
space within newspapers, magazines and other print publications.
Monitoring performance and feedback from various media agencies to ensure optimal media
coverage and desired brand projection in all media campaigns.
Managing multiple agency partners/vendors to ensure optimized output and ensuring good
networking with them to always be in knowledge of the latest offering in the market.Location-Kolkata
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Job Detail
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Job IdJD3468071
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IndustryNot mentioned
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Total Positions1
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Job Type:Full Time
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Salary:Not mentioned
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Employment StatusPermanent
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Job LocationWest Bengal, India
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EducationNot mentioned
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ExperienceYear