Job Description

Job Summary: The Sr. Manager - Digital Media Strategy will be responsible for developing, implementing, and managing end to end digital marketing campaigns that promote the company and its services. This role requires a strategic thinker with a deep understanding of current digital media trends and the ability to lead a team to achieve marketing goals. Key Responsibilities:- Develop and execute comprehensive digital marketing strategies across various channels including social media, search engines, email marketing, and display advertising.- Lead and manage the digital media team, providing guidance, support, and performance feedback.- Oversee the creation and maintenance of engaging content for digital platforms.- Analyze and report on the performance of digital marketing campaigns using data-driven insights to improve results.- Collaborate with internal teams to ensure consistent messaging and alignment of goals.- Manage the digital marketing budget, ensuring cost-effective strategies and efficient use of resources.- Stay up-to-date with the latest industry trends, technologies, and best practices to keep the company at the forefront of digital marketing.- Monitor and respond to online feedback and reviews to enhance the company\'s online reputation.Qualifications:- Minimum of 10 years of experience in digital marketing, with at least 8 years in a managerial role.- Proven track record of successful end to end digital marketing campaigns and team leadership.- Strong understanding of digital marketing tools and platforms such as Google Analytics, SEO tools, social media management tools, and email marketing software.- Excellent communication, interpersonal, and project management skills.- Ability to think strategically and creatively to solve problems and drive results.- Certification in Google AdWords, Google Analytics, or other relevant digital marketing certifications would be a plus. (ref:updazz.com)

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