Our client is one of the top FMCG Companies in India
Position vacant : Senior Manager Sales (Rural, Rewards & Recognition / Training & Development)
Location : Mumbai
Qualifications :
Graduate / MBA from reputed Business School
Excellent communication, interpersonal, influencing and persuasion skills; good at using PowerPoint / excel for basic analytics
15+ years of FMCG experience
Reports to : VP Sales
Direct Reportee :- Sr Manager Sales (R&R / Training & Development), MIS Rural
In-direct reportees : ZVP / CBH / BH / RGM
Co-ordinates : Marketing, Finance, HR, Legal, Logistics and IT
Key Result Areas:
- ABP target vs Achievement in Volume / INR
- New Towns / Markets Opened monthly
- Outlets served in correlation to Population
- No of New CPs opened
- Market Share gains
- Rural Van operation gains
- Attrition of Manpower less than 5%
Job Responsibilities :
Rural Sales & Distribution
- To Develop and execute S&D models for all PAPL brands in the Rural areas (OLP/OLM)
- Conceptualizing and formulating various S&D Models of distribution in Rural
- Continuous Increase in CP & Outlet reach so that we can reach 3 Mn Outlets in Rural
- Monitor and effectively drive Rural coverage with Van operations
- Deliver targets as per the Annual Business Plan for Rural
- Designing Trade Promotion Programs & executing it with BH / CBH / ZVP
- Driving share of shelf / Chilled Stocks with Retailers
- Provide Inputs for Marketing calendar for the year ( BTL Activations, Merchandising, Trade Promotions etc.)
Rewards & Recognition / Training
- Prepare a Training Calendar for Pan India operations
- Prepare a Training module for all designations of BH / RGM / AGM / GO
- Conduct Sales Training sessions once in a quarter for all states
- Design & periodically review Rewards & Recognition modules for sales team
- Design and effectively execute Annual Rewards & Recognition programmes to effectively boost the moral of team for superlative execution
- Periodically travel and provide OJT to weaker sales personnel in coordination with BH / ZVP
- Have a dynamic approach to maintain minimal attrition rate across Sales organization
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