Job Description

- Responsible for developing and executing comprehensive marketing strategies to promote the sale of rice milling machinery to rice producers, distributors, and large-scale agricultural businesses, - Conduct in-depth market research to identify potential customer segments, their needs, and competitor landscape within the rice milling industry. - Develop product launch plans and messaging to effectively introduce new rice milling machine models to the market. - Conduct detailed market analysis by visiting sites and client locations to identify customer needs and competitor positioning. - Highlight unique selling points of rice milling machinery such as efficiency, capacity, and energy savings. - Identify potential customers through segmentation, trade shows, and online marketing campaigns. - Collaborate with sales teams to deliver impactful product presentations of rice milling machinery, Parboiling, storage silos. - Manage digital campaigns, including social media, SEO, and content creation (blogs, videos webinars). - Use digital advertising platforms to attract targeted audiences and promote brand awareness. - Implement CRM systems to manage leads and enhance client relationships with customer feedback. - Track marketing metrics like lead conversion, ROI, and campaign performance, provide actionable insights through regular reporting to senior management. - Stay updated on industry trends, technological advancements, and regulatory changes to maintain market competitiveness. (ref:updazz.com)

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