Job Description

With a startup spirit and 115,000+ curious and courageous minds, we have the expertise to go deep with the world\xe2\x80\x99s biggest brands\xe2\x80\x94and we have fun doing it. We dream in digital, dare in reality, and reinvent the ways companies work to make an impact far bigger than just our bottom line. We\xe2\x80\x99re harnessing the power of technology and humanity to create meaningful transformation that moves us forward in our pursuit of a world that works better for people. Now, we\xe2\x80\x99re calling upon the thinkers and doers, those with a natural curiosity and a hunger to keep learning, keep growing., People who thrive on fearlessly experimenting, seizing opportunities, and pushing boundaries to turn our vision into reality. And as you help us create a better world, we will help you build your own intellectual firepower. Welcome to the relentless pursuit of better.

Welcome to the relentless pursuit of better.

Inviting applications for the role of Senior Manager, Marketing Operations and Effectiveness

Responsibilities

• Work closely with the head of planning to build annual the annual Marketing budget and key funding decisions that will help us to deliver the Marketing KPIs and gain the best ROI for Marketing spend
• Help establish minimum spend thresholds for Marketing programs to enable effective decision making with regards to investment choices
• Acts as the liaison between marketing leadership, FP&A and the Marketing teams
• Provide financial leadership across planning, budgeting, forecasting, provisioning and tracking
• Analysis and Insight. Help business partners gain key insights into spend, by channel and campaign, through analyses and reporting
• Help define and implement scalable financial processes related to month-end and quarter-end close, including accruals and reporting
• Drive process improvements by partnering with up-stream process owners and enhance current tools/systems related to financial management
• Ensures marketing and FP&A are aligned on all marketing expense forecasts
• Analyzes the variances of all marketing investments between actual, forecasted, and prior years
• Works with the Marketing teams to identify corrective actions or opportunities for improvement
• Maintains accountability for the direction, control and coordination of all financial activities for the marketing investments
• Coordinates with the responsible teams to ensure all the processes are performed in line with the defined procedures for PO/POR/Expense approval administration
• Collaborates with the Accounting team to ensure accruals are posted as required
• Supports the Analytics team as well as the Marketing team to evaluate the outcome of the recommended investments in analyzing ROI
• Manage our Marketing finance partners and tools (Allocadia) and ensure the Marketing team are fully utilizing them to forecast and track accurate budget figures

Qualifications we seek in you!

Minimum Qualifications

• Relevant years of experience in financial analysis experience
• Bachelor\xe2\x80\x99s degree
• Experience partnering with and influencing functional leaders
• Experience in accounting concepts and financial planning
• An innovative attitude of initiative with the reputation for being a quick learner and self-starter
• Demonstrated ability to perform well in a highly dynamic, geographically diverse, and rapidly changing environment.
• Customer service oriented with the ability to build strong internal and external relationships

Preferred Qualifications/ Skills

• Relevant year of experience in supporting a B2B marketing organization
• Ability to work and problem solve independently, organize workload and priorities, and complete tasks on time

Genpact is an Equal Opportunity Employer and considers applicants for all positions without regard to race, color, religion or belief, sex, age, national origin, citizenship status, marital status, military/veteran status, genetic information, sexual orientation, gender identity, physical or mental disability or any other characteristic protected by applicable laws. Genpact is committed to creating a dynamic work environment that values diversity and inclusion, respect and integrity, customer focus, and innovation. For more information, visit www.genpact.com . Follow us on Twitter, Facebook, LinkedIn, and YouTube.

Furthermore, please do note that Genpact does not charge fees to process job applications and applicants are not required to pay to participate in our hiring process in any other way. Examples of such scams include purchasing a \'starter kit,\' paying to apply, or purchasing equipment or training.

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