- Formulate key strategies to create and grow market in a significantly competitive space.
- Driving profitable growth - focus on go to market models and create appropriate channels to reach more patients effectively and efficiently.
- Develop and retain marketing team across operating units of specialty group to facilitate market development and therapy adoption with 1:1 share growth.
- Development and Execution of marketing plans in partnership with stakeholders
- Developing lead/ lagging indicators and input/ output factors with timely review and course correction for each of the marketer and operating units to facilitate marketing excellence.
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