Job Description

Future of workMandate 2 - Under mandate 2, Employees will work remotely through the year and will have a mandatory regrouping once a quarter where they will come down to Bangalore for a quarterly meet-up. ..In case of extremely critical projects, employees will be requested by the BU head to come down to the office during which employees are expected to oblige. Responsibilities: The candidate is expected to do a mix of analytical work (data-driven decision making) - 30% time, project management work - 30% time, strategic work in terms of designing and implementing new programs - 40% time . Scale the advertisement platform from Swiggy in close collaboration with Product and Business teams . The candidate is expected to drive the execution roadmap of the ads business in Swiggy to work towards ensuring that ad sales become a critical part of Swiggy\'s revenue in the medium to long term . For scaling the Ads business, the candidate will be expected to . Build an extensive ads program view of the seller ecosystem with GTM planning and execution . Build the product & pricing strategy for ad revenues in the short-term and long term . Drive the inbound marketing program for Ads leveraging all available channels while introducing newer avenues of outreach to restaurant partners. . Coordinate with the Sales teams across the country for timely and systematic execution Cross city coordination . Liaison with product and merchandizing team for defining SOPs and execution . Identify and scale alternate revenue streams such as: . Revenue from promotional channels . Managed Marketing services for partners by providing media access to external channels such as Facebook, and Google. . Define Go to market strategy for each geography for new sources of revenue Preferred Candidate: . MBA with 2-4 years of experience in Management consulting, Marketing, Growth Strategy, Go-To-Market Strategy, and E-Commerce would be preferred . Would have preferably a working experience in B2B digital marketing or media sales functions. . Effective Analytical and Communication skills . Attitude & Aptitude for processes and systems . Should be a team player, working alongside people from all walks of life . Creativity & Initiative - demonstrate creativity & originality in your work and have the personal drive and initiative to bring about change and help drive the business forward . Required Skills: Microsoft Office especially Excel, PowerPoint, SQL, Google Analytics \'We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regards to race, colour, religion, sex, disability status, or any other characteristic protected by the law\'

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