Launch innovations in nearly every commercial and defense aircraft platform Job SummaryMarcom Generalist is responsible for executing various Marketing Communications projects, initiatives, and campaigns to support business goals with the focus on new technology.As a Marcom Generalist you will be focused on best-in-class delivery of business projects optimized for the unique market dynamics which includes online and offline marketing techniques. This will involve collaboration with various team members across the business.Collaborate with product and channel marketing team to fully understand product and communication needs.Develop comprehensive marcom project brief that informs all outbound marketing programs.
Conceive, develop, and deploy Integrated communications campaigns (online and offline) for ROI based demand generation.Coordinate and develop the design of communication collaterals with the creative agency.
Coordinate with the sales team for monthly BTL POS material planning, designing, printing and dispatch.Required QualificationsPost Graduate degree in communications, marketing, or related discipline
2-7 years of dedicated marketing experience
Sound understanding of digital marketing; strategy and implementation and amalgamation with other tradition marketing tactics.Required SkillsCreative solutioning - the ability to understand business objectives and translate them into forward thinking campaigns
Understanding of brand guidelines and how to ensure projects bring the brand to life in inspiring ways.
Excellent verbal and written communication skillsAdditional Information
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