Job descriptionWe are seeking a highly skilled Senior Digital Marketing Executive to lead our digital marketing efforts. The ideal candidate will have a strong background in digital marketing strategies, including SEO, SEM, social media, email marketing, and content marketing. The Senior Digital Marketing Executive will be responsible for developing, implementing, and managing our digital marketing campaigns to drive online traffic, generate leads, and increase brand awareness and loyalty.Primary points: Must have experience in product/software marketing Experience in CRM and ERP solutions selling - Any enterprise level software Expertise in Enterprise lead generations: Develop, implement, and manage digital marketing campaigns across all digital channels. Drive achievement of targets for ranking, site traffic, lead generation, revenue, and other keyperformance indicators (KPIs) for both in-house projects and client accounts. Develop clear and comprehensive requirements for development tasks to ensure effectiveproject execution. Collaborate with internal team members and cross-functional teams to ensure timelycompletion of routine tasks. Implement Advanced Link Building Techniques, including Content Marketing, Social Media, VideoMarketing, and Citation Building, to enhance site ranking, conversion rates, and productperformance. Execute tasks assigned by the immediate reporting manager, contributing to cohesive teamefforts in strategy implementation. Develop and execute Content Marketing strategies, including pillar content ideation, structuring,promotion, and lead generation. Conduct regular analysis of site performance, competitor activities, and industry trends toinform optimization strategies. Stay updated on the latest trends and best practices in SEO and SEM to ensure cutting-edgestrategies. Manage backlink building and sculpting efforts to improve site authority and visibility. Apply knowledge of ranking factors and search engine algorithms to optimize websiteperformance. Utilize Google Analytics to track and analyze website metrics, providing insights for optimization. Conduct data analysis and prepare comprehensive reports to inform decision-making processes. Demonstrate proficiency in Word, Excel, and PowerPoint for effective communication and reporting. Apply analytical thinking and strong mathematical skills to problem-solving and optimization processes. Communicate effectively with internal teams and clients, demonstrating excellent verbal and written communication skills.Job Type: Full-timePay: \xe2\x82\xb960,000.00 - \xe2\x82\xb965,000.00 per monthSchedule:
Day shift
Experience:
total work: 5 years (Preferred)
Work Location: In person
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