Job Description

Roles & Responsibilities:- Develop and manage effective traditional and digital marketing campaigns to promote the company\'s products and service.- Implement lead generation programs to reach targeted firms and generate qualified leads.- Develop and execute product positioning strategies to differentiate the company\'s offerings from competitors.- Establish thought leadership positioning for the company through content creation and distribution.- Manage branding efforts to ensure consistency across all marketing collateral and channels- Develop and implement go-to-market strategies to support product launches and drive adoption.- Strong knowledge of email marketing and social media advertising.Requirement :- Excellent written and verbal communication skill- 2- 5 years relevant experience preferably from financial services domain- MBA /Bachelor\'s degree in marketing, business administration, communications, or a related field.- Excellent interpersonal and presentation skills- Strong analytical skills to measure and optimize marketing campaigns- Experience with Google Analytics, marketing automation tools, and content management systems is a plus- Trade Shows & Events Tracking- Detail-oriented with the ability to multitask and prioritize effectively- Responsibilities include lead generation, cold calling, market research, sending target emails, follow-ups and maintaining the CRM- Basic understanding of finance and sector analysis (ref:updazz.com)

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