Job Description

Who are we?

, a SaaS product, is an easy-to-use social media marketing tool that helps professionals, teams, and businesses automate their social media management. It helps customers at every step - right from publishing posts on their profiles to analyzing their posts performance.

Our achievements so far:

• Empowered over 8,000 marketing agencies and SMBs
• 1 billion+ social media posts published
• Nominated as

for the prestigious Economic Times Startup Awards in the Bootstrap category * One of the
as listed by Inc 42 * Named as the
by Digital.com * Named as the
in India * Ranked as a
consistently by G2, Capterra, SoftwareSuggest, and TrustRadius * Officially a Great Place to Work -
TM startup * Rated by YOURSTORY as
in the year 2021

Founded in 2014 and led by a powerful duo of & , SocialPilot (Headquartered in California, United States) has come a long way. As of today, over 8k+ agencies and SMBs use SocialPilot to manage their social media publishing, analytics, and social engagement while collaborating with their team and clients. Were a high-growth bootstrapped B2B SaaS company that experienced a 100% year-on-year growth with healthy profitability and a solid runway. This is your chance to be part of the revolution - we are inviting applications for our in-house position of Senior Copywriter.

About the role:

• Profile - Copywriting
• Role - Full-time
• Grade - Manager / Sr. Manager
• Location - Remote - Work from home / anywhere
• Work hours - Mon to Fri / Day Shift

You will be:

• Responsible for writing ad copies for social media handles, website, emailers, paid ad campaigns, landing pages, and product feature launch, press releases, etc.
• Understanding our target audience in an extremely detailed manner. Identifying their business challenges, use cases, interests, and preferences
• Working cross-functionally with product, marketing, SEO, sales & customer success teams, to understand our customers pain points, generate content ideas, and create copies
• Nurturing content for email marketing activities
• Researching & Understanding SocialPilots target audience and accordingly write copy for each persona and customer segment
• Having understanding on email open rate, click rate, web page bounce rate, etc and formulating strategies
• Leading the development and direct implementation of a wide range of content forms, including video, text, still imagery, animation, live action, content distribution and other content forms that best utilize the technology available on any given social media/digital platform
• Ensuring brand image and making sure that the hygiene is maintained across all the communication channels

What are we looking for?

• 6+ years of experience in writing ad copies for B2B products
• Prior experience in copywriting in the B2B/ SaaS setup in the international markets (preferably for Small & Mid size businesses)
• Experience in identifying target audiences and devising effective content strategy for the campaigns
• Ability to write short, thematic, subtle & quirky content
• Demonstrated background in writing and editing a variety of content like blogs, copywriting, email newsletters, etc.
• Ability to think outside the box and translate ideas into effective copies
• Experience in adopting writing styles as suited to brand/product
• Bachelors degree in Journalism, Marketing, Mass Communication, or related fields is preferred
• Impeccable communication skills

Whats in For You?

• Work Life Balance: Strictly, 5 days working culture
• Remote Work: Stable full-time remote job in a company that has been profitable for over 6 years: work from home (or anywhere), forever!
• Profit-Sharing Plan: We reward our high-performing employees by actually sharing profits with them. The profits for the year 2021 were shared with the team in the final week of December
• Staycation: Every year, choose anywhere in the world to stay for a month; we will take care of the expenses!
• Open Door Policy: Strong communication and transparency go a long way in creating stress-free workplaces. Got a question? Just ask the right person without any bureaucracy
• Zen-like Workspace: A modern, aesthetically pleasing workspace with an all-inclusive cafeteria and dedicated conference/meeting rooms

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